Add-on Acquisition • Digital Media

TheSoul Publishing Acquires Underscore Talent

On December 6, 2022, TheSoul Publishing acquired digital media company Underscore Talent

Acquisition Context

This is TheSoul Publishing’s 1st transaction in the Digital Media sector.
This is TheSoul Publishing’s 1st transaction in the United States.
This is TheSoul Publishing’s 1st transaction in California.

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M&A Deal Summary
Date	December 6, 2022
Target	Underscore Talent
Sector	Digital Media
Buyer(s)	TheSoul Publishing
Deal Type	Add-on Acquisition

Target Company

Underscore Talent

Beverly Hills, California, United States

Underscore Talent is a next generation talent management firm represents more than 200 of the top global YouTube, TikTok, Instagram, Twitch, Snapchat, gaming, and podcast content creators. Underscore Talent was founded in 2021 and is based in Beverly Hills, California.

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Buyer Overview 1

Buyer

TheSoul Publishing

Limassol, Cyprus

Category	Company
Sector	Digital Media

DESCRIPTION

TheSoul Publishing is an operator of a digital studio that produces entertaining, positive and original content for a global audience. TheSoul Publishing is based in Limassol, Cyprus.

Deal Context for Buyer	#
Overall	1 of 1
Sector: Digital Media	1 of 1
Type: Add-on Acquisition	1 of 1
State: California	1 of 1
Country: United States	1 of 1
Year: 2022	1 of 1

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