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  5. The Marketing Group Acquires Marc Edward Agency Pty

M&A Deal Summary

The Marketing Group Acquires Marc Edward Agency Pty

On November 18, 2016, The Marketing Group acquired marketing company Marc Edward Agency Pty

Acquisition Highlights
  • This is The Marketing Group’s 8th transaction in the Marketing sector.
  • This is The Marketing Group’s 3rd transaction in Australia.

M&A Deal Summary
Date 2016-11-18
Target Marc Edward Agency Pty
Sector Marketing
Buyer(s) The Marketing Group
Deal Type Add-on Acquisition

Target

Marc Edward Agency Pty

Sydney, Australia
Marc Edward Agency Pty Ltd. is a marketing agency. MEA works across multiple channels in retail and out of home environments with clients including Moet Hennessey, Nikon, Procter & Gamble, Unilever, L’Oreal, and LVMH.

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Buyer(S) 1

Buyer

The Marketing Group

London, United Kingdom
Category Company
Founded 2001
Sector Marketing
Revenue 23M EUR (2017)
DESCRIPTION

The Marketing Group Plc is a provider of marketing, allowing global brands to reach their target audience and communicate their message through true expert resources.

DEAL STATS #
Overall 9 of 10
Sector (Marketing) 8 of 8
Type (Add-on Acquisition) 9 of 10
Country (Australia) 3 of 3
Year (2016) 9 of 9
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2016-11-18 Precision MG

Suffolk, United Kingdom

Precision MG Ltd. is a provider of marketing services primarily to the pharmaceutical sector, including data management, digital marketing solutions, e-Learning solutions and telemarketing.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2017-11-29 wildcard communications

Krefeld, Germany

wildcard communications GmbH is specializes in consultants work in the fields of digital public and influencer relations, content creation and video production. wildcard communications was founded in 2002 and is based in Krefeld, Germany.

Buy -
Mergr

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