M&A Deal Summary

The Big Group Acquires Brandworks International

On January 9, 2019, The Big Group acquired marketing company Brandworks International

Acquisition Highlights
  • This is The Big Group’s 2nd transaction in the Marketing sector.
  • This is The Big Group’s 2nd transaction in the Netherlands.

M&A Deal Summary

Date 2019-01-09
Target Brandworks International
Sector Marketing
Buyer(s) The Big Group
Deal Type Add-on Acquisition

Target

Brandworks International

Amsterdam, Netherlands
Brandworks International supports brands and organizations wishing to accelerate or launch their activities in the Benelux and larger European markets. Brandworks was formed in 2014 and is based in Amsterdam, Netherlands.

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Buyer(S) 1

Buyer

The Big Group

London, United Kingdom

Category Company
Founded 1991
Sector Marketing
DESCRIPTION

The Big Group Ltd. is an integrated marketing agency offering services that encompass responsive web design & build, digital engagement, SEO and PPC, content management, data analytics, sponsorship activation and leverage, experiential marketing, live events, 2D and 3D retail installations, multimedia presentation techniques, consumer promotions, and social media management. The Big Group was formed in 1991 and is based in Toronto, Ontario.


DEAL STATS #
Overall 2 of 2
Sector: Marketing M&A 2 of 2
Type: Add-on Acquisition M&A Deals 2 of 2
Country: Netherlands M&A 2 of 2
Year: 2019 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-01-09 230V

Amsterdam, Netherlands

Formed in 2015, 230V is a marketing agency based in Amsterdam, Netherlands.

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