Stake Purchase • Media

TCG Invests In MeatEater

On October 2, 2018, private equity firm TCG invested in media company MeatEater

Investment Context

This is TCG’s 1st transaction in the Media sector.
This is TCG’s 4th transaction in the United States.
This is TCG’s 1st transaction in Montana.

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Investment Summary
Date	October 2, 2018
Target	MeatEater
Sector	Media
Investor(s)	TCG
Deal Type	Stake Purchase

Target Company

MeatEater

Bozeman, Montana, United States

MeatEater is an outdoor lifestyle media and commerce company. MeatEater brings together the leading influencers in the categories of fishing, hunting, wild foods, and conservation to create good content and experiences and provide unique apparel and equipment. MeatEater is based in Bozeman, Montana.

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Investor Overview 1

Investor

TCG

Investor Investor

Category	Private Equity Firm
Founded	2010
Size	Small
Type	Sector Focused

DESCRIPTION

TCG (The Chernin Group) is a private investment firm focused on majority and minority investments in growing consumer businesses. Specific areas of interest include digital media, commerce, marketplaces, sports, gaming, consumer finance, and health/wellness. The Firm is a long-term investor and looks to work alongside companies to help build lasting value. TCG was originally formed in 2010 and is headquartered in Playa Vista, California.

Deal Context for Investor	#
Overall	4 of 16
Sector: Media	1 of 2
Type: Stake Purchase	2 of 3
State: Montana	1 of 1
Country: United States	4 of 16
Year: 2018	1 of 1

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2017-06-15	Scopely Culver City, California, United States Scopely is a free-to-play interactive entertainment network. With a network of more than 125 million users, Scopely has built the central monetization and distribution platform to publish genre-defining hit games for casual and core gamers. Scopely was formed in 2011 and is based in Culver City, California.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2017-06-15

Scopely

Culver City, California, United States

Scopely is a free-to-play interactive entertainment network. With a network of more than 125 million users, Scopely has built the central monetization and distribution platform to publish genre-defining hit games for casual and core gamers. Scopely was formed in 2011 and is based in Culver City, California.

Buy

FOLLOWING DEAL

DATE	TARGET	DEAL TYPE	VALUE
2019-09-30	Food52 New York, New York, United States Food52 is an online culinary and home lifestyle platform that offers a combination of cooking content, including recipes, articles, and community discussions and an ecommerce shop featuring kitchen tools, cookware, and home goods for home cooks and food enthusiasts. Food52 was founded in 2009 and is based in New York, New York.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2019-09-30

Food52

New York, New York, United States

Food52 is an online culinary and home lifestyle platform that offers a combination of cooking content, including recipes, articles, and community discussions and an ecommerce shop featuring kitchen tools, cookware, and home goods for home cooks and food enthusiasts. Food52 was founded in 2009 and is based in New York, New York.

Buy

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