M&A Deal Summary

TaylorMade Acquires Adams Golf

On March 19, 2012, TaylorMade acquired consumer products company Adams Golf for 70M USD

Acquisition Highlights
  • This is TaylorMade’s 2nd transaction in the Consumer Products sector.
  • This is TaylorMade’s 2nd largest (disclosed) transaction.
  • This is TaylorMade’s 2nd transaction in the United States.
  • This is TaylorMade’s 1st transaction in Texas.

M&A Deal Summary
Date 2012-03-19
Target Adams Golf
Sector Consumer Products
Buyer(s) TaylorMade
Deal Type Add-on Acquisition
Deal Value 70M USD
Advisor(s) Morgan Stanley (Financial)
Haynes and Boone (Legal)

Target

Adams Golf

Plano, Texas, United States
Adams Golf designs, assembles, markets and distributes premium quality, technologically innovative golf clubs for all skill levels. Recently launched products include the Speedline Fast 12 drivers, Fast 12 LS drivers and the Speedline Fast 12 fairway woods, along with the Idea a12 OS irons and hybrids, Idea a12 hybrids, Idea Pro a12 irons and hybrids, Idea Tech V3 irons and hybrids, Redline irons, Idea a7 and a7 OS irons and hybrids, and Speedline 9088 UL drivers. Adams Golf also develops new products under the Yes! Putters, Women's Golf Unlimited, Lady Fairway and Square 2 brands.

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Buyer(S) 1

Buyer

TaylorMade

Carlsbad, California, United States
Category Company
Founded 1979
Sector Consumer Products
Revenue 1.0B EUR (2011)
DESCRIPTION

TaylorMade is a manufacturer of high-performance golf equipment, golf balls, and accessories with industry-leading innovative products like SIM2 metalwoods, SIM2 irons, P Series irons, TP5/TP5X golf balls, and Spider putters. A major force across the world's professional tours, TaylorMade has an unrivaled athlete portfolio that includes Tiger Woods, Dustin Johnson, Rory McIlroy, Tommy Fleetwood, Collin Morikawa, Rickie Fowler, Matthew Wolff, Sung Hyun Park, Charley Hull, Maria Fassi, and Sierra Brooks. TaylorMade was formed in 1979 and is based in Carlsbad, California.

DEAL STATS #
Overall 3 of 3
Sector (Consumer Products) 2 of 2
Type (Add-on Acquisition) 3 of 3
State (Texas) 1 of 1
Country (United States) 2 of 2
Year (2012) 1 of 1
Size (of disclosed) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2008-10-13 Ashworth

Carlsbad,

Ashworth, Inc. is a designer of men's and women's golf-inspired lifestyle sportswear distributed domestically and internationally in golf pro shops, resorts, upscale department and specialty stores and to corporate customers under the Ashworth® brand. Ashworth is also an Official Apparel Licensee of Callaway Golf Company. Ashworth is also a leading designer, producer and distributor of headwear and apparel under The Game® and Kudzu® brands.

Buy $73M
Mergr

Product

Company

Legal