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  6. TargetVideo Acquires Brid.TV

M&A Deal Summary

TargetVideo Acquires Brid.TV

On July 17, 2023, TargetVideo acquired internet software and services company Brid.TV

Acquisition Highlights
  • This is TargetVideo’s 1st transaction in the Internet Software and Services sector.
  • This is TargetVideo’s 1st transaction in the United States.
  • This is TargetVideo’s 1st transaction in California.

M&A Deal Summary
Date 2023-07-17
Target Brid.TV
Sector Internet Software and Services
Buyer(s) TargetVideo
Deal Type Add-on Acquisition

Target

Brid.TV

Los Angeles, California, United States
Brid.TV is a video technology company. The video monetization solution for digital businesses is focused on helping publishers effectively manage content while generating revenue. Brid.TV was founded in 2018 and is based in Los Angeles, California.

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Buyer(S) 1

Buyer

TargetVideo

Munich, Germany
Category Company
Founded 2014
Sector Marketing
DESCRIPTION

TargetVideo is a video publisher and marketer that develops individual marketing concepts, creative content marketing strategies, and video campaigns for renowned advertisers and agencies. As a specialist in the German market, TargetVideo combines all three core competencies that are crucial for successful video advertising: high-quality video content production, marketing, and technology. TargetVideo's clients include, among others: Procter & Gamble, Otto, Bayer, Ravensburger. TargetVideo was founded in 2014 and is based in Munich, Germany.

DEAL STATS #
Overall 1 of 1
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: California M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2023 M&A 1 of 1
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