Add-on Acquisition • Marketing

Targeted Victory Acquires TMA Direct

On June 2, 2022, Targeted Victory acquired marketing company TMA Direct

Acquisition Context

This is Targeted Victory’s 1st transaction in the Marketing sector.
This is Targeted Victory’s 1st transaction in the United States.
This is Targeted Victory’s 1st transaction in Virginia.

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M&A Deal Summary
Date	June 2, 2022
Target	TMA Direct
Sector	Marketing
Buyer(s)	Targeted Victory
Deal Type	Add-on Acquisition

Target Company

TMA Direct

Arlington, Virginia, United States

TMA Direct is a direct response firm in the political data and marketing arena that combines unparalleled marketing expertise with technology that connects clients to customers utilizing both traditional and cutting-edge media channels. It builds customized data solutions that achieve organizational goals. TMA Direct is based in Arlington, Virginia.

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Buyer Overview 1

Buyer

Targeted Victory

Alexandria, Virginia, United States

Category	Company
Sector	Marketing

DESCRIPTION

Targeted Victory is a republican strategy and marketing agency headquartered in Alexandria, Virginia.

Deal Context for Buyer	#
Overall	1 of 1
Sector: Marketing	1 of 1
Type: Add-on Acquisition	1 of 1
State: Virginia	1 of 1
Country: United States	1 of 1
Year: 2022	1 of 1

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