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M&A Deal Summary

Tanla Acquires Gamooga

On August 30, 2019, Tanla acquired information technology company Gamooga for 485M INR

Acquisition Highlights
  • This is Tanla’s 1st transaction in the Information Technology sector.
  • This is Tanla’s 2nd largest (disclosed) transaction.
  • This is Tanla’s 2nd transaction in India.

M&A Deal Summary
Date 2019-08-30
Target Gamooga
Sector Information Technology
Buyer(s) Tanla
Deal Type Add-on Acquisition
Deal Value 485M INR

Target

Gamooga

Hyderabad, India
Gamooga is a big data and AI-driven omni-channel marketing automation platform which enables businesses personally engage with their users across channels including email, SMS, voice, website, apps and other leading channels. Gamooga was founded in 2011 and is based in Hyderabad, India.

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Buyer(S) 1

Buyer

Tanla

Hyderabad, India
Category Company
Founded 1995
Sector Information Technology
Employees992
Revenue 40.3B INR (2025)
DESCRIPTION

Tanla is a cloud communication service provider for mobile operators and enterprises. Tanla was founded in 1995 and is based in Hyderabad, Telangana.

DEAL STATS #
Overall 2 of 2
Sector: Information Technology M&A 1 of 1
Type: Add-on Acquisition M&A Deals 2 of 2
Country: India M&A 2 of 2
Year: 2019 M&A 1 of 1
Size (of disclosed) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-08-01 Karix Mobile Pvt.

Mumbai, India

Karix Mobile Pvt. Ltd. empowers enterprises to use mobile to transform business at all stages of customer life cycle, from acquisition to retention. The company enables enterprises to intelligently personalize their two-way marketing & customer care interactions, across multiple channels through robust, secure and scalable mobile engagement platform.

Buy Rs3.4B
Mergr

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