M&A Deal Summary

Tango Card Acquires GiftCertificates.com

On February 12, 2019, Tango Card acquired e-commerce company GiftCertificates.com from Marlin Equity Partners

Acquisition Highlights
  • This is Tango Card’s 1st transaction in the E-Commerce sector.
  • This is Tango Card’s 1st transaction in the United States.
  • This is Tango Card’s 1st transaction in Nebraska.

M&A Deal Summary

Date 2019-02-12
Target GiftCertificates.com
Sector E-Commerce
Buyer(s) Tango Card
Sellers(s) Marlin Equity Partners
Deal Type Add-on Acquisition

Target

GiftCertificates.com

Omaha, Nebraska, United States
GiftCertificates.com is an e-commerce provider of innovative reward solutions and gift products for both the corporate and consumer markets. The Company’s service offering includes corporate prepaid incentive solutions, consumer direct gift cards and gift card fulfillment services for merchants. GiftCertificates.com’s core product, the SuperCertificate®, is a proprietary universal gift certificate which can be redeemed for hundreds of leading merchant gift cards.

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Buyer(S) 1

Buyer

Tango Card

Seattle, Washington, United States

Category Company
Founded 2009
Sector Internet Software and Services
DESCRIPTION

Tango Card is a cloud-based digital gift card and incentives platform for enterprise customers providing employee rewards and customer incentives & rebates. Tango Card was founded in 2009 and is based in Seattle, Washington.


DEAL STATS #
Overall 1 of 1
Sector: E-Commerce M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Nebraska M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2019 M&A 1 of 1

Seller(S) 1

SELLER

Marlin Equity Partners

Hermosa Beach, California, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2005
PE ASSETS 8.5B USD
Size Mega
Type Sector Agnostic
DESCRIPTION
Marlin Equity's headquarters in Hermosa Beach, California.
Marlin Equity's headquarters in Hermosa Beach, California.

Marlin Equity Partners is a private investment firm focused on acquiring distressed businesses with sales of $10 million to $2 billion. Marlin has a special interest in non-core or underperforming divisions of larger corporations, as well as companies facing some sort of financial, operational or market-related transition. Marlin is a generalist investor and will consider opportunities in technology (software, IT, payment systems, hardware, communications, internet), healthcare, consumer (apparel, retail, consumer products, food/beverage), services (business, financial, consumer, education), manufacturing (automotive, industrial, metals, plastics), aerospace, defense, and media. Marlin prefers businesses with scalable business models, strong installed customer bases, defensible market positions, and barriers to entry. Marlin Equity Partners was formed in 2005 and is based in Hermosa Beach, California with an additional office in London.


DEAL STATS #
Overall 34 of 65
Sector: E-Commerce M&A 1 of 1
Type: Add-on Acquisition M&A Deals 26 of 43
State: Nebraska M&A 1 of 1
Country: United States M&A 29 of 48
Year: 2019 M&A 3 of 5
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-01-15 AppRiver

Gulf Breeze, Florida, United States

AppRiver LLC is a provider of cloud-based cybersecurity and productivity software and services to over 53,000 companies worldwide. AppRiver offers a comprehensive suite of security products, including advanced spam and virus filtering, web malware protection, email encryption, secure archiving and email continuity services. AppRiver LLC was launched in 2002 and headquartered in Gulf Breeze, Florida.

Sell $275M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-02-25 Worksoft

Addison, Texas, United States

Worksoft is a provider of an end-to-end, continuous test automation platform for packaged applications. Worksoft was founded in 1998 and is based in Addison, Texas.

Buy -