M&A Deal Summary

T-Mobile US Acquires Octopus Interactive

On January 10, 2022, T-Mobile US acquired marketing company Octopus Interactive

Acquisition Highlights
  • This is T-Mobile US’s 1st transaction in the Marketing sector.
  • This is T-Mobile US’s 10th transaction in the United States.
  • This is T-Mobile US’s 1st transaction in Maryland.

M&A Deal Summary

Date 2022-01-10
Target Octopus Interactive
Sector Marketing
Buyer(s) T-Mobile US
Deal Type Add-on Acquisition

Target

Octopus Interactive

Bethesda, Maryland, United States
Octopus Interactive helps brands reach audiences through video ads presented on screens inside rideshare vehicles, providing marketers a new way to reach consumers, and its impact is growing rapidly. Octopus Interactive was founded in 2018 and is headquartered in Bethesda, Maryland.

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Buyer(S) 1

Buyer

T-Mobile US

Bellevue, Washington, United States

Category Company
Founded 1944
Sector Communications
Employees67,000
Revenue 78.6B USD (2023)
DESCRIPTION
T-Mobile office in Parsippany, New Jersey.
T-Mobile office in Parsippany, New Jersey.

T-Mobile US is a provider of wireless communications services, including voice, messaging and data to customers in the postpaid, prepaid, and wholesale markets. T-Mobile USA provides services, devices and accessories across its brands, T-Mobile and MetroPCS, through Company owned and operated retail stores, third party distributors and its websites. T-Mobile US was founded in 1994 and is based in Bellevue, Washington.


DEAL STATS #
Overall 11 of 12
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 8 of 9
State (Maryland) 1 of 1
Country (United States) 10 of 11
Year (2022) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-02-02 Shenandoah Telecommunication - Wireless Assets

Edinburgh, Virginia, United States

Shentel’s Wireless Assets provides wireless services to customers in the Mid-Atlantic United States.

Buy $2.0B
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-09-07 T-Mobile - Wireline Business

Bellevue, Washington, United States

T-Mobile's Wireline Business offers the legacy Sprint U.S. long-haul network that provides an owned network asset to complement and eventually replace Cogent's current leased network and provides the ability to expand its product set, including the sales of optical wave transport services to new and existing customers.

Sell -