M&A Deal Summary

Symphony Talent Acquires SmashFly Technologies

On November 4, 2019, Symphony Talent acquired information technology company SmashFly Technologies from SSM Partners

Acquisition Highlights
  • This is Symphony Talent’s 1st transaction in the Information Technology sector.
  • This is Symphony Talent’s 1st transaction in the United States.
  • This is Symphony Talent’s 1st transaction in Massachusetts.

M&A Deal Summary

Date 2019-11-04
Target SmashFly Technologies
Sector Information Technology
Buyer(s) Symphony Talent
Sellers(s) SSM Partners
Deal Type Add-on Acquisition

Target

SmashFly Technologies

Concord, Massachusetts, United States
SmashFly Technologies, Inc. is an operator of enterprise recruitment marketing and candidate relationship management (CRM) technology. SmashFly Technologies was founded in 2007 and is based in Concord, Massachusetts.

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Buyer(S) 1

Buyer

Symphony Talent

New York City, New York, United States

Category Company
Sector Internet Software and Services
DESCRIPTION

Symphony Talent is an omnichannel recruitment marketing and employer branding solution that creates meaningful, personalized employer-talent engagements that move candidates through the full marketing lifecycle, and enables employee engagement, retention, and advocacy. Symphony Talent is based in New York City, New York.


DEAL STATS #
Overall 1 of 1
Sector: Information Technology M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: Massachusetts M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2019 M&A 1 of 1

Seller(S) 1

SELLER

SSM Partners

Memphis, Tennessee, United States

Investor Investor Investor Investor Investor


Category Growth Capital Firm
Founded 2004
Size Small
Type Sector Agnostic
DESCRIPTION

SSM Partners is a private equity firm that targets investments in smaller, rapidly growing, private companies based in the Southeast US. Areas of interest include business/outsourcing services, healthcare and consumer services. SSM focuses on transactions requiring $10 to $30 million of equity. Prospective transactions include growth financings, acquisitions, management led buyouts, and recapitalizations. SSM will also consider early-stage opportunities. SSM Partners is based in Memphis, Tennessee.


DEAL STATS #
Overall 25 of 28
Sector: Information Technology M&A 4 of 6
Type: Add-on Acquisition M&A Deals 12 of 14
State: Massachusetts M&A 2 of 2
Country: United States M&A 25 of 28
Year: 2019 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-07-22 Bulldog Solutions

Austin, Texas, United States

Bulldog Solutions, Inc. is a B2B digital marketing agency that exists to unleash the most curious and courageous marketers on the planet. Bulldog Solutions blends insight, creativity, and marketing technology to defy conventions of B2B marketing and create ambitious, meaningful customer experiences. Bulldog Solutions, Inc. was founded in 2002 and is based in Austin, Texas.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-10-01 NovuHealth

Minneapolis, Minnesota, United States

NovuHealth is an operator of consumer engagement company, combining performance analytics, behavior science, and comprehensive technology solutions, the Company’s rewards and engagement programs enable health plans to increase high-value member activities improving member health and driving plan performance. NovuHealth was founded in 2010 and is based in Minneapolis, Minnesota.

Sell -