Investment Summary

Superstep Capital Invests In Zaelab

On March 28, 2023, private equity firm Superstep Capital invested in business services company Zaelab

Investment Highlights
  • This is Superstep Capital’s 1st transaction in the Business Services sector.
  • This is Superstep Capital’s 2nd transaction in the United States.
  • This is Superstep Capital’s 1st transaction in Connecticut.

Investment Summary
Date 2023-03-28
Target Zaelab
Sector Business Services
Investor(s) Superstep Capital
Deal Type Growth Capital

Target

Zaelab

Westport, Connecticut, United States
Zaelab is a highly-skilled and trusted digital partner. The company helps global B2B organizations win by accelerating digital commerce innovation. Its expert advisors and engineers work closely with clients to deliver next-generation digital solutions that result in better experiences and higher profitability. Zaelab has delivered 100+ digital commerce experiences for global brands, including ABB, General Electric, Titleist, Milwaukee Tools, and Swagelok. Zaelab was founded in 2010 and is based in Westport, Connecticut.

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Investor(S) 1

Investor

Superstep Capital

Investor Investor Investor

Category Private Equity Firm
Founded 2022
Size Small
Type Sector Focused
DESCRIPTION

DEAL STATS #
Overall 2 of 4
Sector (Business Services) 1 of 1
Type (Growth Capital) 2 of 4
State (Connecticut) 1 of 1
Country (United States) 2 of 4
Year (2023) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-10-20 OneSix

Chicago, Illinois, United States

OneSix specializes in leveraging data and cloud technologies to address clients’ business challenges. The company has strategic partnerships with Snowflake, Matillion, Microsoft, AWS, Fivetran, and more, to deliver best-in-class solutions to its client base. OneSix was founded in 2013 and is based in Chicago, Illinois.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-03-13 CQL

Grand Rapids, Michigan, United States

CQL is a digital commerce agency that delivers integrated multi-disciplinary solutions across strategy, user experience, performance marketing, and technology capabilities with unrivaled platform partners including Shopify, Salesforce, and BigCommerce. Its clients include PetSmart, e.l.f. Cosmetics, Wolverine Worldwide, 4Patriots, Coldwater Creek, Paula’s Choice, Stride Rite, Escalade Sports, Footwear Unlimited, Haworth, and more. CQL was founded in 1995 and is based in Grand Rapids, Michigan.

Buy -
Mergr

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