Add-on Acquisition • Education

Sunburst Digital Acquires Smarterville

On August 28, 2011, Sunburst Digital acquired education company Smarterville from Sterling Partners Private Equity

Acquisition Context
  • This is Sunburst Digital’s 1st transaction in the Education sector.
  • This is Sunburst Digital’s 1st transaction in the United States.
  • This is Sunburst Digital’s 1st transaction in Maryland.

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M&A Deal Summary

Date August 28, 2011
Target Smarterville
Sector Education
Buyer(s) Sunburst Digital
Sellers(s) Sterling Partners Private Equity
Deal Type Add-on Acquisition

Target Company

Smarterville

Baltimore, Maryland, United States
Smarterville, Inc. is a leading provider of branded, supplemental educational content and solutions. In October 2009, Smarterville acquired selected operating and brand assets of Educational Resources Inc. and Sunburst Technology Corporation. Smarterville now serves both the consumer and educational markets with respected product brands such as Hooked on Phonics? and Sunburst Technology?.
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Buyer Overview 1

Buyer

Sunburst Digital

Hoffman Estates, Illinois, United States

Category Company
Sector Education
DESCRIPTION

Sunburst Digital is the leading provider of digital education resources to schools for more than 25 years.


Deal Context for Buyer #
Overall 1 of 1
Sector: Education 1 of 1
Type: Add-on Acquisition 1 of 1
State: Maryland 1 of 1
Country: United States 1 of 1
Year: 2011 1 of 1

Seller Profile 1

SELLER
DESCRIPTION

Sterling Partners Private Equity is the private equity arm of asset management firm Sterling Partners. Sterling Partners Private Equityis focused on investing in small to medium-sized companies positioned for growth, either organically or through acquisitions. Sterling has a strong interest in businesses with differentiated products, defensible competitive positions, recurring revenues, and diversified customers. The Firm's target equity commitment size is $35 to $150 million. Broad sectors of interest include direct marketing, education, specialty distribution, specialty manufacturing, healthcare, technology, and business services. Sterling Partners was formed in 1983 and is based in Chicago, Illinois.


Deal Context for Seller #
Overall 17 of 51
Sector: Education 3 of 7
Type: Add-on Acquisition 12 of 34
State: Maryland 5 of 9
Country: United States 17 of 49
Year: 2011 2 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-06-29 The SAVO Group

Chicago, Illinois, United States

The SAVO Group is a provider of sales enablement solutions. SAVO specializes in maximizing the sales organization's ability to communicate value and differentiation in clear, consistent and compelling ways. Through a combination of proven sales and marketing best practices embedded in an award-winning on-demand application (Sales Asset Manager), SAVO addresses ALL aspects of the Sales Enablement challenge - spanning people, process, content, and technology.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2011-08-31 Remedi SeniorCare

Baltimore, Maryland, United States

Remedi SeniorCare delivers comprehensive pharmacy services, pharmacy consulting, and data management services to nursing homes, assisted living, and continuing care retirement communities. The business is committed to helping these organizations achieve outstanding care, financial strength, and medication safety. Remedi combines their culture of caring with real-world pharmacy services and best-in-class technology to give organizations more time and resources and help them focus on caring for their residents. Remedi SeniorCare was formed in 1954 and is based in Baltimore, Maryland.

Buy -