M&A Deal Summary

SteelSeries Acquires KontrolFreek

On December 14, 2020, SteelSeries acquired consumer products company KontrolFreek

Acquisition Highlights
  • This is SteelSeries’ 1st transaction in the Consumer Products sector.
  • This is SteelSeries’ 1st transaction in the United States.
  • This is SteelSeries’ 1st transaction in Georgia.

M&A Deal Summary
Date 2020-12-14
Target KontrolFreek
Sector Consumer Products
Buyer(s) SteelSeries
Deal Type Add-on Acquisition

Target

KontrolFreek

Atlanta, Georgia, United States
KontrolFreek LLC is a manufacturer of Performance Gaming Gear™ and a provider of FreekNation, a global community of more than four million gamers. By combining the latest in ergonomics and advanced materials, the company's lines of Performance Thumbsticks®, Performance Grips, Gaming Cables, and other high-quality products enhance the player experience by maximizing comfort and precision. KontrolFreek was founded in 2007 and is based in Atlanta, Georgia.

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Buyer(S) 1

Buyer

SteelSeries

Copenhagen, Denmark
Category Company
Founded 2001
Sector Technology Hardware
DESCRIPTION

SteelSeries is a manufacturer of professional gaming mice, headsets, keyboards and other peripherals for PC, Mac and Xbox 360 platforms. SteelSeries improves performance through first-to-market innovations and technologies that enable gamers to play harder, train longer, and rise to the challenge. SteelSeries was founded in 2001 and is based in Copenhagen, Denmark.

DEAL STATS #
Overall 2 of 2
Sector (Consumer Products) 1 of 1
Type (Add-on Acquisition) 2 of 2
State (Georgia) 1 of 1
Country (United States) 1 of 1
Year (2020) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-04-06 A-Volute

France

Nahimic is an independent developer of 3D sound solutions for gaming. Nahimic is based in France.

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