M&A Deal Summary

StackCommerce Acquires The Fascination

On April 28, 2022, StackCommerce acquired internet software and services company The Fascination

Acquisition Highlights
  • This is StackCommerce’s 1st transaction in the Internet Software and Services sector.
  • This is StackCommerce’s 3rd transaction in the United States.
  • This is StackCommerce’s 1st transaction in Virginia.

M&A Deal Summary

Date 2022-04-28
Target The Fascination
Sector Internet Software and Services
Buyer(s) StackCommerce
Deal Type Add-on Acquisition

Target

The Fascination

Virginia Beach, Virginia, United States
The Fascination is a curated online marketplace where consumers discover, research, and shop top emerging, mission-driven brands. The company helps consumers cut through the clutter to discover high-quality brands and products that align with their values. It features 200+ top emerging and established brands across direct-to-consumer, including: Allbirds, Burrow, Warby Parker, Caraway, Keeps, Daily Harvest, Brooklinen, CUTS Clothing, and Maude, among others. The Fascination was formed in 2020 and is based in Virginia Beach, Virginia.

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Buyer(S) 1

Buyer

StackCommerce

Venice, California, United States

Category Company
Founded 2011
Sector Internet Software and Services
DESCRIPTION

StackCommerce, Inc. is a provider of revenue management and customer engagement? services for advertisement? publishers. StackCommerce, Inc. was founded in 2011 and is based in Venice, California.


DEAL STATS #
Overall 3 of 3
Sector: Internet Software and Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 3 of 3
State: Virginia M&A 1 of 1
Country: United States M&A 3 of 3
Year: 2022 M&A 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-01-25 BrandCycle

Needham, Massachusetts, United States

BrandCycle provides affiliate management space that connects influencers and top publishers with premium retailers and brands. For brands, the company offers access to 4,000 fully-vetted mid- to long-tail publishers and large content-commerce sites for highly efficient recruitment, program activation, and engagement. BrandCycle was founded in 2016 and is based in Needham, Massachusetts.

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