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  5. Splio Acquires Tinyclues

M&A Deal Summary

Splio Acquires Tinyclues

On March 14, 2023, Splio acquired internet software and services company Tinyclues

Acquisition Highlights
  • This is Splio’s 2nd transaction in the Internet Software and Services sector.
  • This is Splio’s 2nd transaction in France.

M&A Deal Summary
Date 2023-03-14
Target Tinyclues
Sector Internet Software and Services
Buyer(s) Splio
Deal Type Add-on Acquisition

Target

Tinyclues

Paris, France
Tinyclues is a specialist in SaaS predictive marketing based on deep learning AI that serves over 100 brands including Veepee, Fnac, Accor, Samsung, Tiffany & Co, and SNCF Connect. The company's cutting-edge technology analyses often-ignored first-party data signals so that CRM teams can accurately predict customer purchase intent and easily orchestrate complex marketing plans. Tinyclues is based in Paris.

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Buyer(S) 1

Buyer

Splio

Paris, France
Category Company
Founded 2001
Sector Internet Software and Services
DESCRIPTION

Splio is an omnichannel marketing platform that combines marketing automation and loyalty marketing. Splio platform enables marketers to unify their customer knowledge, orchestrate marketing campaigns and loyalty programs, both online and offline. Splio was founded in 2001 and is based in Paris, France.

DEAL STATS #
Overall 2 of 2
Sector: Internet Software and Services M&A 2 of 2
Type: Add-on Acquisition M&A Deals 2 of 2
Country: France M&A 2 of 2
Year: 2023 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-11-08 Gowento

Paris, France

Gowento provides a solution that let you create a permanent touch point in your customers’ mobile by leveraging the apps that are already in it for a smooth customer experience on iPhone and Android. Gowento was founded in 2015 and is based in Paris, France.

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