M&A Deal Summary

Spectrio Acquires Sixteen:Nine

On September 14, 2021, Spectrio acquired digital media company Sixteen:Nine

Acquisition Highlights
  • This is Spectrio’s 3rd transaction in the Digital Media sector.
  • This is Spectrio’s 2nd transaction in Canada.
  • This is Spectrio’s 1st transaction in Ontario.

M&A Deal Summary
Date 2021-09-14
Target Sixteen:Nine
Sector Digital Media
Buyer(s) Spectrio
Deal Type Add-on Acquisition

Target

Sixteen:Nine

Burlington, Ontario, Canada
Sixteen:Nine is a digital signage blog and podcast company developed into the widely read and respected resource in the emerging digital signage industry, with an ever-growing archive of articles. With almost 8,200 posts and 250-plus podcasts, it’s both a history of the industry and a deeply informed and frank look at its current state and its future. Sixteen:Nine was founded in 2006 and is based in Burlington, Ontario.

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Buyer(S) 1

Buyer

Spectrio

Tampa, Florida, United States
Category Company
Founded 1986
Sector Marketing
DESCRIPTION

Spectrio is a provider of technology-enabled, customer engagement, and content management solutions, including digital signage, interactive kiosks, on-hold marketing, on-premise messaging & music, and Wi-Fi marketing. Spectrio's subscription-based model is underpinned by a large, proprietary content library including 10,000+ templates and 100,000+ pieces of customized, vertical-specific content delivered through a proprietary, cloud-based content management software platform that enables scalable, efficient deployment of brand-compliant content for its large, diverse, and location-based clients. Spectrio was founded in 1986 and is based in Tampa, Florida.

DEAL STATS #
Overall 17 of 18
Sector (Digital Media) 3 of 4
Type (Add-on Acquisition) 16 of 17
State (Ontario) 1 of 1
Country (Canada) 2 of 2
Year (2021) 4 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-07-07 Automotive Broadcasting Network

Jacksonville, Florida, United States

Automotive Broadcasting Network is an auto dealership digital signage company. Automotive Broadcasting Network sale also provides performance management software created for auto dealerships. Automotive Broadcasting Network is based in Jacksonville, Florida.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-05-26 Ping HD

Denver, Colorado, United States

Ping HD is a digital signage company specialized in creative content and digital menu boards, video walls, live video feeds, interactive kiosks, and other digital signage for sports and entertainment brands. Ping HD was founded in 2007 and is based in Denver, Colorado.

Buy -
Mergr

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