M&A Deal Summary

Specialists Marketing Services Acquires Take 5 Solutions

On December 21, 2012, Specialists Marketing Services acquired marketing company Take 5 Solutions

Acquisition Highlights
  • This is Specialists Marketing Services’ 1st transaction in the Marketing sector.
  • This is Specialists Marketing Services’ 1st transaction in the United States.
  • This is Specialists Marketing Services’ 1st transaction in Florida.

M&A Deal Summary
Date 2012-12-21
Target Take 5 Solutions
Sector Marketing
Buyer(s) Specialists Marketing Services
Deal Type Add-on Acquisition

Target

Take 5 Solutions

Boca Raton, Florida, United States
Take 5 is a compiler of targeted direct mail and email marketing data with robust demographic and consumer lifestyle preference information. Take 5’s marketing data is used to improve the consumer acquisition and retention efforts of brand name direct marketers.

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Buyer(S) 1

Buyer

Specialists Marketing Services

Hasbrouck Heights, New Jersey, United States
Category Company
Founded 1987
Sector Marketing
DESCRIPTION

Specialists Marketing Services is a full service direct marketing firm, specializing in data compilation, interactive (e-mail, text, web-based), list management, list brokerage, computer services, insert media, lead generation, and marketing solutions. Specialists Marketing Services was founded in 1987 and is based in Hasbrouck Heights, New Jersey.

DEAL STATS #
Overall 1 of 2
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 1 of 2
State (Florida) 1 of 1
Country (United States) 1 of 2
Year (2012) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2015-05-19 Invisible Media

Morristown, New Jersey, United States

Invisible Media is a next generation real-time data, predictive decisioning and marketing automation platform for a mobile-only world.

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