Add-on Acquisition • Consumer Services

Soothe Acquires Melt On Demand

On February 1, 2018, Soothe acquired consumer services company Melt On Demand

Acquisition Context
  • This is Soothe’s 1st transaction in the Consumer Services sector.
  • This is Soothe’s 2nd transaction in the United States.
  • This is Soothe’s 2nd transaction in California.

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M&A Deal Summary

Date February 1, 2018
Target Melt On Demand
Sector Consumer Services
Buyer(s) Soothe
Deal Type Add-on Acquisition

Target Company

Melt On Demand

Los Angeles, California, United States
Melt On Demand LLC is an in-home, on-demand massage service. The service is located in 12 major cities across the US and allows you to book a professional massage in your home, office, or hotel 8am to midnight, 7 days a week. Melt On Demand is based in Los Angeles, California.
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Buyer Overview 1

Buyer

Soothe

Los Angeles, California, United States

Category Company
Founded 2013
Sector Internet Software and Services
DESCRIPTION

Soothe connects independent massage therapists looking for incremental lead flow to consumers seeking a safe and easy means to book an in-home massage with a licensed massage therapist. Consumers can book massages through a smartphone app or through a website. Soothe’s service addresses consumers growing demand for high quality on-demand services, as consumers receive a five-star, high-quality massage therapist at their door in as little as 90 minutes. Soothe was founded in 2013 and is based in Los Angeles, California.


Deal Context for Buyer #
Overall 2 of 2
Sector: Consumer Services 1 of 1
Type: Add-on Acquisition 2 of 2
State: California 2 of 2
Country: United States 2 of 2
Year: 2018 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-09-15 Unwind Me

San Francisco, California, United States

Unwind Me, Inc. provides internet portal books massage therapy services.

Buy -