Add-on Acquisition • Digital Media

Snappy Kraken Acquires Advisor Websites

On May 3, 2022, Snappy Kraken acquired digital media company Advisor Websites

Acquisition Context

This is Snappy Kraken’s 1st transaction in the Digital Media sector.
This is Snappy Kraken’s 1st transaction in Canada.
This is Snappy Kraken’s 1st transaction in British Columbia.

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M&A Deal Summary
Date	May 3, 2022
Target	Advisor Websites
Sector	Digital Media
Buyer(s)	Snappy Kraken
Deal Type	Add-on Acquisition

Target Company

Advisor Websites

Vancouver, British Columbia, Canada

Advisor Websites is an operator of a platform used by professionals including Financial Advisors, Registered Investment Advisors (RIA), Certified Financial Planners (CFP), Insurance Agents, and Brokers to create and manage compliant and user-friendly websites. Advisor Websites is based in Vancouver, British Columbia.

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Buyer Overview 1

Buyer

Snappy Kraken

Ormond Beach, Florida, United States

Category	Company
Sector	Marketing

DESCRIPTION

Snappy Kraken is a marketing technology firm that provides marketing automation, online advertising, and bold, unique marketing campaigns for the financial services industry. Snappy Kraken is based in Ormond Beach, Florida.

Deal Context for Buyer	#
Overall	1 of 1
Sector: Digital Media	1 of 1
Type: Add-on Acquisition	1 of 1
State: British Columbia	1 of 1
Country: Canada	1 of 1
Year: 2022	1 of 1

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