M&A Deal Summary

SMARTBUG MEDIA Acquires Worth eCommerce

On June 9, 2021, SMARTBUG MEDIA acquired marketing company Worth eCommerce

Acquisition Highlights
  • This is SMARTBUG MEDIA’s 1st transaction in the Marketing sector.
  • This is SMARTBUG MEDIA’s 1st transaction in the United States.
  • This is SMARTBUG MEDIA’s 1st transaction in Oregon.

M&A Deal Summary

Date 2021-06-09
Target Worth eCommerce
Sector Marketing
Buyer(s) SMARTBUG MEDIA
Deal Type Add-on Acquisition

Target

Worth eCommerce

Portland, Oregon, United States
Worth eCommerce is a digital marketing agency that provides sophisticated email and SMS marketing campaign services to e-commerce clients. Worth provides services that help drive e-commerce sales and repeat customers by reducing shopping cart abandonment, activating unengaged subscribers, empowering repeat and VIP customers with personalized communication and content, and increasing average order value through upsells. Worth eCommerce is based in Portland, Oregon.

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Buyer(S) 1

Buyer

SMARTBUG MEDIA

Newport Beach, California, United States

Category Company
Founded 2007
Sector Marketing
DESCRIPTION

SmartBug is an Intelligent Inbound marketing agency assisting businesses in growing revenue by generating leads, increasing brand awareness, and building customer loyalty through content marketing, sales enablement, web development, marketing automation, and public relations. SmartBug was founded in 2007 and is based in Newport Beach, California.


DEAL STATS #
Overall 1 of 3
Sector (Marketing) 1 of 3
Type (Add-on Acquisition) 1 of 3
State (Oregon) 1 of 1
Country (United States) 1 of 2
Year (2021) 1 of 1
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-05-17 Chair 10 Marketing

Seattle, Washington, United States

Chair 10 Marketing is a fully remote digital marketing agency assisting B2B businesses, B2C organizations and D2C e-commerce businesses in growing revenue by generating leads, scaling revenue operations and building market awareness through inbound marketing, digital strategy, marketing automation, revenue operations, email marketing, paid media, public relations and web development. Chair 10 Marketing was founded in 2006 and is based in Seattle, Washington.

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