M&A Deal Summary

SLWM Acquires WebbMason

On July 7, 2022, SLWM acquired marketing company WebbMason

Acquisition Highlights
  • This is SLWM’s 1st transaction in the Marketing sector.
  • This is SLWM’s 2nd transaction in the United States.
  • This is SLWM’s 1st transaction in Maryland.

M&A Deal Summary
Date 2022-07-07
Target WebbMason
Sector Marketing
Buyer(s) SLWM
Deal Type Merger

Target

WebbMason

Hunt Valley, Maryland, United States
WebbMason is a full-service marketing firm focused on helping activate brands at the local level through engaging content, material, and merchandise providing upstream strategy, creative services, and technology. WebbMason was founded in 1989 and is based in Hunt Valley, Maryland.

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Buyer(S) 1

Buyer

SLWM

Kansas City, Missouri, United States
Category Company
Founded 2004
Sector Marketing
DESCRIPTION

SLWM is a tech-enabled marketing services provider, optimizing marketing effectiveness and procurement of the print, digital & creative, point of sale and branded merchandise categories. SLWM provides a fully outsourced, end-to-end solution that delivers critical, high ROI solutions for its clients. SLWM is based in Kansas City, Missouri.

DEAL STATS #
Overall 2 of 2
Sector (Marketing) 1 of 1
Type (Merger) 2 of 2
State (Maryland) 1 of 1
Country (United States) 2 of 2
Year (2022) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2020-06-24 DataSource

Kansas City, Missouri, United States

DataSource, Inc. is a technology-enabled Business Process Outsourcing (“BPO”) solutions provider of print supply and marketing services for industry-leading brands in the restaurant/hospitality and retail market segments. DataSource provides the expertise, services, technology, and products to help companies precisely execute and manage their branded programs through end-to-end brand management solution. DataSource was founded in 1989 and is based in Kansas City, Missouri.

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