M&A Deal Summary

Simpleview Acquires JackRabbit Systems

On December 18, 2018, Simpleview acquired software company JackRabbit Systems from Sun Mountain Capital

Acquisition Highlights
  • This is Simpleview’s 1st transaction in the Software sector.
  • This is Simpleview’s 3rd transaction in the United States.
  • This is Simpleview’s 1st transaction in New Mexico.

M&A Deal Summary
Date 2018-12-18
Target JackRabbit Systems
Sector Software
Buyer(s) Simpleview
Sellers(s) Sun Mountain Capital
Deal Type Add-on Acquisition

Target

JackRabbit Systems

Santa Fe, New Mexico, United States
JackRabbit Systems is a developer of online software for destination and travel portal websites. JackRabbit’s key software is a search engine that gathers rate and availability information directly from Lodging Properties websites, displays it for property selection, and then redirects consumers to the actual property websites to complete the booking. JackRabbit System was founded in 2003 and is based in Santa Fe, New Mexico.

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Buyer(S) 1

Buyer

Simpleview

Tucson, Arizona, United States
Category Company
Founded 1991
Sector Internet Software and Services
DESCRIPTION

Simpleview is a provider of CRM, CMS, website design, digital marketing services, and data insights for convention bureaus, venues, tourism boards, destination marketing organizations, and attractions. Simpleview was formed in 1991 and is based in Tucson, Arizona.

DEAL STATS #
Overall 4 of 4
Sector (Software) 1 of 1
Type (Add-on Acquisition) 4 of 4
State (New Mexico) 1 of 1
Country (United States) 3 of 3
Year (2018) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2015-10-01 MicroMaps

Hamilton, Bermuda

MicroMaps is a web and mobile based application that offers online interactive maps and virtual tour systems.

Buy -

Seller(S) 1

SELLER

Sun Mountain Capital

Santa Fe, New Mexico, United States

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 2006
Size Small
Type Sector Agnostic
DESCRIPTION

Sun Mountain Capital is a provider of fund investment advisory services as well as a direct investor. Sun Mountain's advisory practice develops customized private equity programs for institutional investors while the Firm's direct investment program looks to commit $250k to $10 million of capital for a variety of situations. Sun Mountain looks to be an active/hands-on investor. Sun Mountain Capital was formed in 2006 and is based in Santa Fe, New Mexico.

DEAL STATS #
Overall 6 of 8
Sector (Software) 2 of 3
Type (Add-on Acquisition) 6 of 7
State (New Mexico) 5 of 5
Country (United States) 6 of 8
Year (2018) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2018-09-25 Comet Solutions

Cincinnati, Ohio, United States

Comet Solutions, Inc. is a provider of software and services that simplify the complex process of engineering product systems.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-09-18 Exagen

Vista, California, United States

Exagen is a patient-focused, discovery-driven, CLIA-certified, CAP-accredited laboratory focused on providing physicians with products that address the significant unmet need for accurate and timely diagnosis, prognosis and monitoring of ARD/CTD. Exagen was founded in 2002 and is based in Vista, California.

Sell -
Mergr

Product

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