Investment Summary |
|
|---|---|
| Date | 2018-01-29 |
| Target | Spongecell |
| Sector | Business Services |
| Investor(s) | Flashtalking |
| Sellers(s) | SilverHaze Partners |
| Deal Type | Add-on Acquisition |
SEARCH BY
Flashtalking provides a software platform for intelligent ad serving – the creation and delivery of online advertising campaigns, including robust post-delivery analytics and reporting. Customers build, execute and track campaigns via an efficient self-service platform. The company offers products for desktop, tablet, and mobile devices across multiple ad formats, including video, rich media, and standard display. Flashtalking was founded in 2001 and is based in London, United Kingdom.
| DEAL STATS | # |
|---|---|
| Overall | 3 of 4 |
| Sector: Business Services M&A | 1 of 1 |
| Type: Add-on Acquisition M&A Deals | 3 of 4 |
| State: New York M&A | 2 of 2 |
| Country: United States M&A | 2 of 2 |
| Year: 2018 M&A | 1 of 1 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2016-01-12 |
Encore Media Metrics
New York, New York, United States Encore Media Metrics LLC is a provider of campaign measurement, attribution and reporting services. |
Buy | - |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2021-02-23 |
Protected Media
Petah Tikva, Israel Protected Media is a provider in ad fraud prevention and detection, accredited by MRC for SIVT detection and filtration on OTT as well as Desktop, Mobile Web and Mobile Apps. ProtectedTV, Protected Media’s patent pending CTV solution, offers a unique three-way authentication and verification technology that guarantees the validity and quality of any given transaction across the CTV supply chain. Protected Media was founded in 2014 and is based in Petah Tikva, Israel. |
Buy | - |
| Category | Private Equity Firm |
|---|---|
| Founded | 2000 |
| Size | Small |
| Type | Sector Agnostic |
SilverHaze Partners is a private investment firm that acts as both a fund of funds vehicle as well as a direct investor in companies. SilverHaze devotes 80% of capital to other buyout funds with the remainder reserved for opportunistic investments in technology related businesses. SilverHaze Partners was formed in 2000 and is based in McLean, Virginia.
| DEAL STATS | # |
|---|---|
| Overall | 13 of 13 |
| Sector: Business Services M&A | 1 of 1 |
| Type: Add-on Acquisition M&A Deals | 8 of 8 |
| State: New York M&A | 2 of 2 |
| Country: United States M&A | 13 of 13 |
| Year: 2018 M&A | 1 of 1 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2013-12-09 |
EdgeCast
Los Angeles, California, United States EdgeCast helps companies meet the ever-growing expectations of their customers. Edgecast's set of solutions across content delivery, cloud security, and video streaming, combined with a team of customer-oriented domain experts, streamlines operations and improves efficiencies, so businesses can redirect their energy into creating value for their customers not managing multiple vendors and workflows. EdgeCast was founded in 2006 and is based in Los Angeles, California. |
Sell | - |
