Investment Summary

Shoreline Equity Partners Invests In Career Now Brands

On October 14, 2021, private equity firm Shoreline Equity Partners invested in marketing company Career Now Brands

Investment Highlights
  • This is Shoreline Equity Partners’ 1st transaction in the Marketing sector.
  • This is Shoreline Equity Partners’ 5th transaction in the United States.
  • This is Shoreline Equity Partners’ 1st transaction in Michigan.

Investment Summary
Date 2021-10-14
Target Career Now Brands
Sector Marketing
Investor(s) Shoreline Equity Partners
Deal Type Growth Capital
Advisor(s) Lightning Partners LLC (Financial)

Target

Career Now Brands

Royal Oak, Michigan, United States
Career Now Brands is a technology-enabled provider of digital solutions to essential employment and education industries with a focus on supplying a recurring candidate funnel of CDL drivers, trade school students, warehouse workers, and other low-retention occupations. With over 100 employees, the Company leverages proprietary technology to improve the way companies attract potential candidates and students. Career Now Brands is based in Royal Oak, Michigan.

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Investor(S) 1

Investor

Shoreline Equity Partners

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 2019
PE ASSETS 750M USD
Size Middle-Market
Type Sector Agnostic
DESCRIPTION

Shoreline Equity Partners is a private equity firm focused on partnering with management teams to acquires lower middle-market companies. The Firm is sector agnostic and generally targets profitable enterprises valued from $50 to $350 million. Prospective transaction situations include buyouts, recapitalizations, and corporate divestitures. Shoreline Equity Partners was established in 2019 and is headquartered in Jacksonville, Florida.

DEAL STATS #
Overall 5 of 9
Sector (Marketing) 1 of 1
Type (Growth Capital) 2 of 4
State (Michigan) 1 of 1
Country (United States) 5 of 9
Year (2021) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-06-30 Pave America

Warrenton, Virginia, United States

Pave America is a provider of asphalt and concrete solutions including maintenance, repair, milling, sealcoating, and new paving services to commercial, municipal, and institutional customers as well as general contractors. Pave America is based in Warrenton, Virginia.

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FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-11-29 Core Roofing Systems

Alpharetta, Georgia, United States

Core Roofing Systems is a provider of commercial re-roofing, maintenance, repair, inspection, and new roofing systems across the Southeast. Core Roofing Systems is based in Alpharetta, Georgia.

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