Investment Summary

Sherbrooke Capital Partners and Sunrise Strategic Partners Invest In Kill Cliff

On October 1, 2013, growth capital firms Sherbrooke Capital Partners and Sunrise Strategic Partners invested in food company Kill Cliff

Investment Highlights
  • This is Sherbrooke Capital Partners’ 8th and Sunrise Strategic Partners’ 1st transaction in the Food sector.
  • This is Sherbrooke Capital Partners’ 15th and Sunrise Strategic Partners’ 2nd transaction in the United States.
  • This is Sherbrooke Capital Partners’ 1st and Sunrise Strategic Partners’ 1st transaction in Georgia.

Investment Summary

Date 2013-10-01
Target Kill Cliff
Sector Food
Investor(s) Sherbrooke Capital Partners
Sunrise Strategic Partners
Deal Type Growth Capital

Target

Kill Cliff

Atlanta, Georgia, United States
Kill Cliff is a provider of a line of protein bars that consist of four delicious flavors: Chocolate Chip Cookie, Salted Caramel & Almond, Strawberries & Cream, and Mocha Almond Brownie. KILL CLIFF Recovery Drinks deliver clean recovery, providing the hydration and nutrients without all the junk so many beverages have today. Kill Cliff was founded in 2007 and is based in Atlanta, Georgia.

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Investor(S) 2

DESCRIPTION

Sherbrooke Capital Partners is a private equity firm focused on growth oriented investments in consumer companies. The Firm looks to invest up to $10 million in companies generating $5 to $25 million in revenue. Specific areas of interest include food, beverages, nutrition/wellness, personal care, household products, animal care, green living, education, and e-commerce. Sherbrooke Capital Partners was formed in 1999 and is based in Wellesley, Massachusetts.


DEAL STATS #
Overall 15 of 15
Sector (Food) 8 of 8
Type (Growth Capital) 11 of 11
State (Georgia) 1 of 1
Country (United States) 15 of 15
Year (2013) 2 of 2
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2013-03-20 Halfpops

Woodinville, Washington, United States

Halfpops is a manufacturer and marketer of an innovative and unique partially popped and delicious popcorn snack. It’s just what it sounds like – half popped popcorn, the crunchy heart of air-popped kernels. Halfpops is gluten free, nut free, and contains zero grams of trans fat. Halfpops is based in Woodinville, Washington.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-10-01 Angie’s Kettle Corn

Mankato, Minnesota, United States

Angie’s Kettle Corn is an outdoor vendor operation selling Angie’s classic Sweet & Salty Kettle Corn recipe. Agie’s lineup of products includes flavors such as Boomchickapop™ Sea Salt, Sweet & Salty, Lightly Sweet, White Cheddar and Caramel & Cheddar Mix, as well as new innovations such as Salted Caramel and Sweet & Spicy Kettle Corn. Angie’s Kettle Corn was formed in 2001 and is based in Mankato, Minnesota.

Sell -
DESCRIPTION

Sunrise Strategic Partners provides growth capital and expertise to emerging brands in the healthy, active and sustainable living space sectors. The Firm looks for businesses that resonate with millennials, have a strong proof of concept and have reached approximately $20 to $50 million in revenue. The Sunrise team has experience in scaling brands and supports investments by adding strategic value and guidance. Sunrise Strategic Partners was established in 2016 and is based in Boulder, Colorado.


DEAL STATS #
Overall 2 of 11
Sector (Food) 1 of 9
Type (Growth Capital) 1 of 10
State (Georgia) 1 of 1
Country (United States) 2 of 11
Year (2013) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2011-12-22 Pact

Boulder, Colorado, United States

Pact is a designer of clothing apparel like socks with soul, altruistic underwear, and other everyday essentials made with fabrics that feel good and go easy on the environment. Pact was founded in 2009 and is based in Boulder, Colorado.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2014-09-19 Vital Farms

Austin, Texas, United States

Vital Farms is a manufacturer and marketer of poultry products. Vital Farms products include Pasture-raised butter, Pasture-raised eggs in dozens, half-dozens and restaurant flats. Vital Farms was founded in 2007 and is based in Austin, Texas.

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