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  6. SheKnows Media Acquires HelloFlo

M&A Deal Summary

SheKnows Media Acquires HelloFlo

On March 30, 2016, SheKnows Media acquired internet software and services company HelloFlo

Acquisition Highlights
  • This is SheKnows Media’s 2nd transaction in the Internet Software and Services sector.
  • This is SheKnows Media’s 2nd transaction in the United States.
  • This is SheKnows Media’s 1st transaction in New York.

M&A Deal Summary
Date 2016-03-30
Target HelloFlo
Sector Internet Software and Services
Buyer(s) SheKnows Media
Deal Type Add-on Acquisition

Target

HelloFlo

Brooklyn, New York, United States
HelloFlo is a women's health company dedicated to normalizing the conversation about women's bodies so that women can live healthier lives. HelloFlo serves its community by providing content, classes and products to help women and girls navigate physical milestones and changes.

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Buyer(S) 1

Buyer

SheKnows Media

Scottsdale, Arizona, United States
Category Company
Founded 1999
Sector Internet Software and Services
DESCRIPTION

SheKnows LLC is an online women's lifestyle digital media company reaching more than 79 million unique visitors per month. SheKnows.com boasts an extensive, rapidly-expanding library of premium content that runs the gamut of women’s interests from entertainment and parenting, beauty and food, health and home, and more.

DEAL STATS #
Overall 2 of 2
Sector (Internet Software and Services) 2 of 2
Type (Add-on Acquisition) 2 of 2
State (New York) 1 of 1
Country (United States) 2 of 2
Year (2016) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2014-11-03 BlogHer

Redwood City, California, United States

BlogHer is a cross-platform media network created by and for women in social media. BlogHer delivers quality advocacy at scale for brands seeking to engage in authentic and persuasive dialogue with moderated communities led by more than 3,000 quality bloggers and 18,000-plus engaging, original voices in social media, reaching an audience of 100 million across premium blogs, Pinterest, Facebook and Twitter. F

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