M&A Deal Summary

Senior Market Sales Acquires ASA Group

On July 6, 2023, Senior Market Sales acquired insurance company ASA Group

Acquisition Highlights
  • This is Senior Market Sales’ 8th transaction in the Insurance sector.
  • This is Senior Market Sales’ 9th transaction in the United States.
  • This is Senior Market Sales’ 1st transaction in Arkansas.

M&A Deal Summary
Date 2023-07-06
Target ASA Group
Sector Insurance
Buyer(s) Senior Market Sales
Deal Type Add-on Acquisition

Target

ASA Group

Little Rock, Arkansas, United States
ASA Group is a brokerage general agency serving insurance and financial planning professionals throughout the US. By offering life, long-term care, and disability insurance and fixed annuity products, it serves as a one-stop shop for financial professionals, licensed advisors, financial planners, and registered investment advisers. ASA Group was formed in 1977 and is based in Little Rock, Arkansas.

Search 200,500 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try For Free 7-Day Free Trial

Buyer(S) 1

Buyer

Senior Market Sales

Omaha, Nebraska, United States
Category Company
Sector Marketing
DESCRIPTION

Senior Market Sales, Inc. is a full-service insurance marketing organization (IMO) dedicated to helping independent insurance agents leverage time, make more money and put their business in a position of distinction. Senior Market Sales is based in Omaha, Nebraska.

DEAL STATS #
Overall 9 of 12
Sector (Insurance) 8 of 11
Type (Add-on Acquisition) 9 of 12
State (Arkansas) 1 of 1
Country (United States) 9 of 12
Year (2023) 3 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2023-04-05 Sizeland Medicare Strategies

Brighton, Michigan, United States

Sizeland Medicare Strategies is a greater Detroit area health and life insurance agency focusing on Medicare plans and licensed in 40 states. Sizeland Medicare Strategies is based in Brighton, Michigan.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-12-12 Medi-Solutions Insurance Agency

United States

Medi-Solutions Insurance Agency is a provider of medicare insurance plans to clients nationally.

Buy -
Mergr

Product

Company

Legal