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  5. Semify Acquires Dragon Metrics

M&A Deal Summary

Semify Acquires Dragon Metrics

On December 8, 2025, Semify acquired marketing company Dragon Metrics

Acquisition Highlights
  • This is Semify’s 1st transaction in the Marketing sector.
  • This is Semify’s 1st transaction in China.

M&A Deal Summary
Date 2025-12-08
Target Dragon Metrics
Sector Marketing
Buyer(s) Semify
Deal Type Add-on Acquisition

Target

Dragon Metrics

Hong Kong, China
Dragon Metrics is a comprehensive SEO/AI/PPC reporting platform designed for international markets. The company specializes in providing enterprise-grade SEO tools with exceptional support for both Google and additional search engines popular in China, Korea, and Japan. It serves multinational companies and global agencies across more than 50 countries, offering features including AI overview tracking, keyword rank monitoring, competitor analysis, content optimization, technical site audits, and backlink analysis. Dragon Metrics was formed in 2011 and is based in Hong Kong.

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Buyer(S) 1

Buyer

Semify

Rochester, New York, United States
Category Company
Founded 2008
Sector Marketing
DESCRIPTION

Semify offers strategic planning, brand positioning, digital marketing, and traditional marketing services. Semify was founded in 2008 and is based in Rochester, New York.

DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
Country: China M&A 1 of 1
Year: 2025 M&A 1 of 1
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