Add-on Acquisition • Real Estate

Seek Now Acquires HouseLens

On March 9, 2020, Seek Now acquired real estate company HouseLens

Acquisition Context

This is Seek Now’s 1st transaction in the Real Estate sector.
This is Seek Now’s 1st transaction in the United States.
This is Seek Now’s 1st transaction in Tennessee.

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M&A Deal Summary
Date	March 9, 2020
Target	HouseLens
Sector	Real Estate
Buyer(s)	Seek Now
Deal Type	Add-on Acquisition

Target Company

HouseLens

Nashville, Tennessee, United States

HouseLens, Inc. is a provider of visual marketing services for real estate, with a nationwide footprint to serve everyone from individual agents to the largest listing portals. The company's product mix is constantly evolving to keep our customers at the forefront of marketing technology. Offerings include professional photography, walk-through video, interactive 3D models, VR, drones, floor plans, and more. HouseLens was formed in 2008 and is based in Nashville, Tennessee.

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Buyer Overview 1

Buyer

Seek Now

Louisville, Kentucky, United States

Category	Company
Founded	2012
Sector	Insurance

DESCRIPTION

Seek Now provides insurance carriers with a high/steep roof inspection service that was high quality, reliable and unfailingly on-time, thus solving a painful problem in the industry. The company finds the most talented people, give them access to industry-leading technology and systems and empower them to be their best. Seek Now was founded in 2012 and is based in Louisville, Kentucky.

Deal Context for Buyer	#
Overall	1 of 1
Sector: Real Estate	1 of 1
Type: Add-on Acquisition	1 of 1
State: Tennessee	1 of 1
Country: United States	1 of 1
Year: 2020	1 of 1

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