M&A Deal Summary

SchoolMint Acquires Bright Minds Marketing

On March 11, 2021, SchoolMint acquired marketing company Bright Minds Marketing

Acquisition Highlights
  • This is SchoolMint’s 1st transaction in the Marketing sector.
  • This is SchoolMint’s 4th transaction in the United States.
  • This is SchoolMint’s 1st transaction in Indiana.

M&A Deal Summary
Date 2021-03-11
Target Bright Minds Marketing
Sector Marketing
Buyer(s) SchoolMint
Deal Type Add-on Acquisition

Target

Bright Minds Marketing

Indianapolis, Indiana, United States
Bright Minds Marketing is a K12 enrollment and marketing consulting firm providing schools and districts with strategies and tactics that help increase student enrollment. Bright Minds Marketing is based in Indianapolis, Indiana.

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Buyer(S) 1

Buyer

SchoolMint

San Francisco, California, United States
Category Company
Founded 2013
Sector Internet Software and Services
DESCRIPTION

SchoolMint, Inc. is a provider of cloud based student enrollment and school choice systems for PreK-12 district, charter, and independent schools. SchoolMint, Inc. was established in 2013 and is based in San Francisco, California.

DEAL STATS #
Overall 4 of 5
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 2 of 3
State (Indiana) 1 of 1
Country (United States) 4 of 5
Year (2021) 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-01-07 Whetstone Education

New Orleans, Louisiana, United States

Whetstone Education is a provider of customizable classroom observation platform that enables schools and districts that uniquely systematizes teacher feedback via the coaching process and provides the support framework to empower teachers to hone their skill sets. Whetstone Education is based in New Orleans, Louisiana.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-06-24 Schoolrunner

Denver, Colorado, United States

Schoolrunner is a web-based and mobile platform offering one-stop access to data for teachers, leaders, students, and parents who want to make better use of data. By connecting with Student Information Systems, Learning Management Systems, and more, Schoolrunner makes it easy for schools to measure what matters including student behavior, attendance, academics, special interventions, and parent engagement in one simple and easy solution. Schoolrunner was founded in 2012 and is based in Denver, Colorado.

Buy -
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