M&A Deal Summary

Scandinavian Tobacco Group Acquires MacBaren Tobacco

On June 27, 2024, Scandinavian Tobacco Group acquired consumer products company MacBaren Tobacco from Halberg for 535M DKK

Acquisition Highlights
  • This is Scandinavian Tobacco Group’s 1st transaction in the Consumer Products sector.
  • This is Scandinavian Tobacco Group’s largest (disclosed) transaction.
  • This is Scandinavian Tobacco Group’s 1st transaction in Denmark.

M&A Deal Summary
Date 2024-06-27
Target MacBaren Tobacco
Sector Consumer Products
Buyer(s) Scandinavian Tobacco Group
Sellers(s) Halberg
Deal Type Divestiture
Deal Value 535M DKK

Target

MacBaren Tobacco

Svendborg, Denmark
MacBaren Tobacco is a privately-owned tobacco company in the Nordic Region, a leader in the pipe tobacco sector, present with its products in over 80 countries. MacBaren Tobacco was formed in 1887 and is based in Svendborg, Denmark.

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Buyer(S) 1

Buyer

Scandinavian Tobacco Group

Gentofte, Denmark
Category Company
Sector Consumer Products
DESCRIPTION

Scandinavian Tobacco Group offers consumers premium tobacco products and experiences embedded in textures, flavors, and aromas. Scandinavian Tobacco Group is based in Gentofte, Denmark.

DEAL STATS #
Overall 1 of 1
Sector (Consumer Products) 1 of 1
Type (Divestiture) 1 of 1
Country (Denmark) 1 of 1
Year (2024) 1 of 1
Size (of disclosed) 1 of 1

Seller(S) 1

SELLER

Halberg

Svendborg, Denmark
Category Company
Sector Diversified
DESCRIPTION

Halberg is focused on production of tobacco and smoke-free products, hotel management, rain and work clothing, the food and wine industry as well as property investment and administration. Halberg is based in Svendborg, Denmark.

DEAL STATS #
Overall 1 of 1
Sector (Consumer Products) 1 of 1
Type (Divestiture) 1 of 1
Country (Denmark) 1 of 1
Year (2024) 1 of 1
Size (of disclosed) 1 of 1
Mergr

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