M&A Deal Summary

Saga Acquires Big Window

On March 23, 2022, Saga acquired business services company Big Window

Acquisition Highlights
  • This is Saga’s 1st transaction in the Business Services sector.
  • This is Saga’s 4th transaction in the United Kingdom.

M&A Deal Summary

Date 2022-03-23
Target Big Window
Sector Business Services
Buyer(s) Saga
Deal Type Add-on Acquisition

Target

Big Window

Hepworth, United Kingdom
Big Window is a research and insight business focusing on ageing. Big Window is based in Hepworth, United Kingdom.

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Buyer(S) 1

Buyer

Saga

London, United Kingdom

Category Company
Founded 1950
Sector Insurance
Employees3,498
Revenue 588M GBP (2025)
DESCRIPTION

Saga provides cruises and holidays, home and motor insurance, and a range of personal finance and money products. Saga was founded in 1950 and is based in London, England.


DEAL STATS #
Overall 4 of 4
Sector: Business Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 3 of 3
Country: United Kingdom M&A 4 of 4
Year: 2022 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-05-01 Bennetts

Coventry, United Kingdom

Bennetts is the most customer-endorsed bike insurer in the market, with over 200,000 current customers. Bennetts was founded in 1930 and is based in Coventry, United Kingdom.

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