Add-on Acquisition • Consumer Services

SafeSplash Brands Acquires Swimtastic

On February 9, 2016, SafeSplash Brands acquired consumer services company Swimtastic

Acquisition Context
  • This is SafeSplash Brands’ 1st transaction in the Consumer Services sector.
  • This is SafeSplash Brands’ 1st transaction in the United States.
  • This is SafeSplash Brands’ 1st transaction in Wisconsin.

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M&A Deal Summary

Date February 9, 2016
Target Swimtastic
Sector Consumer Services
Buyer(s) SafeSplash Brands
Deal Type Add-on Acquisition

Target Company

Swimtastic

Waukesha, Wisconsin, United States
Swimtastic Corp. is a franchisor of the Swimtastic Swim School brand, which operates six swim schools in Florida, Nebraska and Wisconsin.
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Buyer Overview 1

Buyer

SafeSplash Brands

Denver, Colorado, United States

Category Company
Founded 2005
Sector Consumer Services
DESCRIPTION

SafeSplash Brands LLC is a provider of premium warm water learn-to-swim program throughout the U.S.


Deal Context for Buyer #
Overall 1 of 1
Sector: Consumer Services 1 of 1
Type: Add-on Acquisition 1 of 1
State: Wisconsin 1 of 1
Country: United States 1 of 1
Year: 2016 1 of 1