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  6. Saatchi & Saatchi Wellness Acquires Heartbeat Ideas

M&A Deal Summary

Saatchi & Saatchi Wellness Acquires Heartbeat Ideas

On October 23, 2013, Saatchi & Saatchi Wellness acquired media company Heartbeat Ideas

Acquisition Highlights
  • This is Saatchi & Saatchi Wellness’ 1st transaction in the Media sector.
  • This is Saatchi & Saatchi Wellness’ 1st transaction in the United States.
  • This is Saatchi & Saatchi Wellness’ 1st transaction in New York.

M&A Deal Summary
Date 2013-10-23
Target Heartbeat Ideas
Sector Media
Buyer(s) Saatchi & Saatchi Wellness
Deal Type Add-on Acquisition

Target

Heartbeat Ideas

New York, New York, United States
Heartbeat Ideas is a digital marketing agency company provides promotion services, such as media planning, media buying, online advertising creative services.

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Buyer(S) 1

Buyer

Saatchi & Saatchi Wellness

New York, New York, United States
Category Company
Sector Media
DESCRIPTION

Saatchi & Saatchi Wellness is a provider of professional marketing, medical education, direct sales force, strategic consulting, and digital back-end development services.

DEAL STATS #
Overall 1 of 1
Sector: Media M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: New York M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2013 M&A 1 of 1
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