M&A Deal Summary

Ruder Finn Group Acquires Comunicad

On May 9, 2022, Ruder Finn Group acquired marketing company Comunicad

Acquisition Highlights
  • This is Ruder Finn Group’s 9th transaction in the Marketing sector.
  • This is Ruder Finn Group’s 8th transaction in the United States.
  • This is Ruder Finn Group’s 1st transaction in Virginia.

M&A Deal Summary
Date 2022-05-09
Target Comunicad
Sector Marketing
Buyer(s) Ruder Finn Group
Deal Type Add-on Acquisition

Target

Comunicad

Arlington, Virginia, United States
Comunicad is a full-service, cross-cultural public relations, and marketing communications agency. The company's strength is built on the creation and execution of public relations campaigns grounded in cultural values and relevancy for the cross-cultural communities and on DE&I best practices. Comunicad maximizes traditional, digital, and social media platforms to craft original content that engages global audiences. Its core competencies are in the areas of public relations, public affairs, brand revitalization, and digital media. Comunidad was formed in 1985 and is headquartered in Arlington, VA, with an office in Puerto Rico.

Search 201,157 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try For Free 7-Day Free Trial

Buyer(S) 1

Buyer

Ruder Finn Group

New York, New York, United States
Category Company
Founded 1948
Sector Media
DESCRIPTION

Ruder Finn Group, Inc. is a provider of media services.

DEAL STATS #
Overall 10 of 14
Sector (Marketing) 9 of 11
Type (Add-on Acquisition) 10 of 14
State (Virginia) 1 of 1
Country (United States) 8 of 10
Year (2022) 2 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-03-31 Peppercomm

New York, New York, United States

Peppercomm is an integrated communication and marketing agency that combines 27 award-winning years of expertise serving blue-chip and breakout clients with forward-thinking new service offerings and the freshness of a start-up. This unique mix of experience and energy enables the firm to attract and empower teams with a creative edge, drive, and passion for promoting, protecting, and connecting clients in a fast-changing marketplace. The company has received numerous accolades, including Crain's Best Places to Work in NYC 2021, PRWeek's Best Places to Work 2020, the Agency Elite 100, PR Daily's Top Agencies of 2022, SABRE Award (Integrated Campaign), PRSA Big Apple (2020, 2019 Winner Integrated Campaign), Platinum PR Awards (Media Relations), PRNews Digital Awards (CSR), and the Bulldog PR Awards (Media Relations), among others. Peppercomm was formed in 1995 and is based in New York, New York.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2022-11-07 Touchdown

Austin, Texas, United States

Touchdown is a global business technology communications and PR agency with staff serving clients across North America, Europe, and the Asia-Pacific (APAC) region. The agency specializes in enterprise technology innovation ranging from mobility, security, data protection, and storage to networks, communications, big data and analytics, and the cloud. Clients turn to Touchdown PR to deliver integrated, multi-region PR, analyst relations, and social media influencer programs that drive discussions, build brand awareness, and impact leads generation. Touchdown is based in Austin, Texas.

Buy -
Mergr

Product

Company

Legal