M&A Deal Summary

Rubicon Technology Partners Acquires Central Logic

On June 2, 2020, private equity firm Rubicon Technology Partners acquired software company Central Logic from Mercato Partners

Acquisition Highlights
  • This is Rubicon Technology Partners’ 10th transaction in the Software sector.
  • This is Rubicon Technology Partners’ 9th transaction in the United States.
  • This is Rubicon Technology Partners’ 1st transaction in Utah.

M&A Deal Summary

Date 2020-06-02
Target Central Logic
Sector Software
Buyer(s) Rubicon Technology Partners
Sellers(s) Mercato Partners
Deal Type Secondary Buyout

Target

Central Logic

Sandy, Utah, United States
Central Logic's flexible, purpose-built solution provides superior real-time visibility and unmatched business intelligence to optimize the operations of health system Access Centers. Clients count on Central Logic to deliver strong growth, find new ways to improve patient outcomes, and make their operations more effective, today and into the future. Central Logic was formed in 2005 and is based in Sandy, Utah.

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Buyer(S) 1

DESCRIPTION

Rubicon Technology Partners is a specialist private equity firm firm that invests in lower middle-market enterprise software and technology-enabled services companies. Rubicon looks to make control investments of $20 to $50 million in businesses generating $10 to $150 million in revenue. Target transaction situations include buyouts and recapitalizations of closely held private companies, corporate divestitures, carve-outs or spin-outs, buy and build opportunities, and shareholder liquidity events. Rubicon has offices in Menlo Park, California and Stamford, Connecticut.


DEAL STATS #
Overall 14 of 17
Sector (Software) 10 of 10
Type (Secondary Buyout) 4 of 5
State (Utah) 1 of 1
Country (United States) 9 of 12
Year (2020) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-04-10 Emplifi

Columbus, Ohio, United States

Emplifi is a provider of AI-driven customer engagement, digital self-service, and first-party consumer data management software. Emplifi’s technology enables companies to provide more efficient customer service, protect their brands, and increase customer loyalty. Emplifi was founded in 1995 and is based in Columbus, Ohio.

Sell -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2021-07-28 Uplight

Boulder, Colorado, United States

Uplight is a provider of energy management software, hardware, and services for consumers and utility companies. Uplight data analytics on more than 123 million homes creates new business opportunities for any product or service provider connected to the home. Today, this includes electric and gas utilities, and energy retailers. Built over more than a decade, the Tendril Platform delivers real-time, ever-evolving data about the home and how people use energy in it. These rich insights help our customers improve customer acquisition, increase engagement and orchestrate home energy experiences. Uplight was founded in 2004 and is based in Boulder, Colorado.

Sell -

Seller(S) 1

SELLER

Mercato Partners

Salt Lake City, Utah, United States

Investor Investor Investor Investor Investor


Category Growth Capital Firm
Founded 2007
Size Small
Type Sector Agnostic
DESCRIPTION

Mercato Partners is a private equity firm focused on later stage growth capital financings. Mercato generally targets minority investments in high growth technology and consumer businesses with $5 to $50 million in annual sales. The Firm looks for profitable, US-based companies where additional capital can help continue expansion opportunities. Mercato Partners is based in Salt Lake City, Utah.


DEAL STATS #
Overall 9 of 12
Sector (Software) 2 of 4
Type (Secondary Buyout) 1 of 2
State (Utah) 8 of 10
Country (United States) 8 of 11
Year (2020) 1 of 4
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-12-20 Summersalt

Saint Louis, Missouri, United States

Summersalt is a direct-to-consumer swimwear brand, expanded even further into the apparel market with cashmere sweaters, joggers and jackets. Summersalt was launched in 2017 and is based in Saint Louis, Missouri.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2020-09-18 CradlePoint

Boise, Idaho, United States

Founded in 2006, Cradlepoint provides wireless WAN solutions that deliver enterprise-grade connectivity. In addition to the company headquarters in Boise, Idaho, USA, the company operates a research and development center in Silicon Valley, California, and new market offices in the United Kingdom and Australia.

Sell $1.1B