M&A Deal Summary

Rocky Mountain High Brands Acquires FITWHEY

On July 27, 2018, Rocky Mountain High Brands acquired beverage company FITWHEY

Acquisition Highlights
  • This is Rocky Mountain High Brands’ 1st transaction in the Beverages sector.
  • This is Rocky Mountain High Brands’ 1st transaction in the United States.
  • This is Rocky Mountain High Brands’ 1st transaction in Arizona.

M&A Deal Summary
Date 2018-07-27
Target FITWHEY
Sector Beverages
Buyer(s) Rocky Mountain High Brands
Deal Type Add-on Acquisition

Target

FITWHEY

Phoenix, Arizona, United States
BFIT Brands LLC is a water-based protein drink combined with caffeine and a vitamin B pack. BFIT Brands is based in Phoenix, Arizona.

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Buyer(S) 1

Buyer

Rocky Mountain High Brands

Dallas, Texas, United States
Category Company
Sector Beverages
DESCRIPTION

Rocky Mountain High Brands, Inc. is a publicly-traded, lifestyle brand management company specializing in high-quality health and wellness products. Rocky Mountain High Brands is based in Dallas, Texas.

DEAL STATS #
Overall 1 of 1
Sector (Beverages) 1 of 1
Type (Add-on Acquisition) 1 of 1
State (Arizona) 1 of 1
Country (United States) 1 of 1
Year (2018) 1 of 1
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