Venture • Information Technology

Riverwood Capital Invests In RD Station

On August 15, 2019, private equity firm Riverwood Capital invested in information technology company RD Station

Investment Context
  • This is Riverwood Capital’s 6th transaction in the Information Technology sector.
  • This is Riverwood Capital’s 6th transaction in Brazil.
Investment Fate
  • RD Station was sold to a publicly-traded strategic buyer in 2021 for 33M USD.

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Investment Summary

Date August 15, 2019
Target RD Station
Sector Information Technology
Investor(s) Riverwood Capital
Deal Type Venture

Target Company

RD Station

Florianopolis, Brazil
RD Station is a provider of marketing automation and CRM SaaS to SMB customers in Brazil. The company provides a cloud software platform to attract, manage and convert marketing leads, including lead generation, lead nurturing and analytics tools. RD Station was established in 2011 and is based in Florianopolis, Brazil.
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Investor Overview 1

Investor

Riverwood Capital

Menlo Park, California, United States

Investor Investor Investor Investor Investor


Category Private Equity Firm
Founded 2008
PE ASSETS 6.1B USD
Size Mega
Type Sector Agnostic
DESCRIPTION

Riverwood Capital is a tech-focused on private equity firm. Riverwood will consider investment opportunities across North and South America and looks for situations where the firm can commit $25 to $250 per transaction. Prospective transaction situations include growth capital financings, carve-outs, consolidations, and buyouts. Specific areas of interest include IT, communications, technology hardware, electronics, software, and digital media. Riverwood Capital was formed in 2008 and is based in Menlo Park, California.


Deal Context for Investor #
Overall 36 of 48
Sector: Information Technology 6 of 9
Type: Venture 10 of 14
Country: Brazil 6 of 8
Year: 2019 6 of 7
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2019-06-13 SecurityScorecard

New York, New York, United States

SecurityScorecard provides a wide range of rated companies and offers historical data to help organizations assess and understand cybersecurity risk. SecurityScorecard was founded in 2013 and is based in New York, New York.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2019-08-27 Enjoy

Palo Alto, California, United States

Enjoy is a technology-powered platform reinventing "Commerce at Home" to bring the best of the store directly to the customer. Enjoy operate mobile retail stores for our partners across the US, UK, and Canada. Enjoy was established in 2014 and is based in Palo Alto, California.

Buy -