M&A Deal Summary

RFE Investment Partners Acquires SEG

On August 5, 2022, private equity firm RFE Investment Partners acquired marketing company SEG

Acquisition Highlights
  • This is RFE Investment Partners’ 2nd transaction in the Marketing sector.
  • This is RFE Investment Partners’ 27th transaction in the United States.
  • This is RFE Investment Partners’ 2nd transaction in Illinois.

M&A Deal Summary
Date 2022-08-05
Target SEG
Sector Marketing
Buyer(s) RFE Investment Partners
Deal Type Recapitalization

Target

SEG

Chicago, Illinois, United States
SEG is a sales and marketing execution firm providing services that drive sales growth. Our proven methodology, technology, and systematic approach allow us to identify the most important areas for immediate revenue growth. We specialize in key industries and help our clients exceed their sales goals. SEG was founded in 2009 and is based in Chicago, Illinois.

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Buyer(S) 1

Buyer

RFE Investment Partners

Westport, Connecticut, United States

Investor Investor Investor Investor Investor

Category Private Equity Firm
Founded 1979
Size Large
Type Sector Agnostic
DESCRIPTION

RFE Investment Partners is a private equity firm focused on investing in lower middle-market service, manufacturing and healthcare service businesses. Prospective companies are generally profitable with annual cash-flow of at least $5 million. Target businesses also have proven management, defensible market positions, and 'a clearly identified and growing market'. RFE looks to commit $10 to $35 million of equity capital per transaction to support acquisitions, management led buyouts, and recapitalizations. RFE is licensed as a SBIC and was formed in 1979. RFE Investment Partners is based in New Canaan, Connecticut.

DEAL STATS #
Overall 28 of 29
Sector (Marketing) 2 of 2
Type (Recapitalization) 5 of 5
State (Illinois) 2 of 2
Country (United States) 27 of 28
Year (2022) 3 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-06-21 Max Home Inspections

Davie, Florida, United Kingdom

Max Home Inspections is a provider of home inspection and ancillary residential services currently serving the major metropolitan markets in Florida and Texas. Max Home has created an efficient, scalable model for inspections that ensures a superior outcome for the customer and greater quality control to simplify the real estate experience. Max Home Inspections was founded in 2016 and is based in Davie, Florida.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-02-28 LaunchPad Home Group

Austin, Texas, United States

LaunchPad Home Group is a provider of home inspection and residential services. LaunchPad Home Group is based in Austin, Texas.

Buy -
Mergr

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