Add-on Acquisition • Information Technology

Retail Success Acquires ByDesign Technologies

On February 10, 2020, Retail Success acquired information technology company ByDesign Technologies

Acquisition Context

This is Retail Success’ 1st transaction in the Information Technology sector.
This is Retail Success’ 1st transaction in the United States.
This is Retail Success’ 1st transaction in Florida.

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M&A Deal Summary
Date	February 10, 2020
Target	ByDesign Technologies
Sector	Information Technology
Buyer(s)	Retail Success
Deal Type	Add-on Acquisition

Target Company

ByDesign Technologies

Tampa, Florida, United States

ByDesign Technologies is a provider of management tools for the direct selling industry based in Tampa, Florida. Since its launch in 2000, ByDesign has helped nearly a thousand companies grow their big ideas by leveraging The Freedom Cloud Solution as their direct selling software. As a result, ByDesign Technologies has empowered more than 10 million individuals to follow their dreams in the direct selling industry.

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Buyer Overview 1

Buyer

Retail Success

Overland Park, Kansas, United States

Category	Company
Sector	Information Technology

DESCRIPTION

Retail Success is an Overland Park, Kansas-based financial technology company that provides custom software, retail technology, and electronic payments products. The company’s customers include brick-and-mortar retailers, e-commerce retailers, retail wholesalers, and direct sellers across a variety of vertical markets.

Deal Context for Buyer	#
Overall	1 of 1
Sector: Information Technology	1 of 1
Type: Add-on Acquisition	1 of 1
State: Florida	1 of 1
Country: United States	1 of 1
Year: 2020	1 of 1

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