M&A Deal Summary

Reebok Acquires Reebok-CCM Hockey

On April 8, 2004, Reebok acquired consumer products company Reebok-CCM Hockey for 329M USD

Acquisition Highlights
  • This is Reebok’s 2nd transaction in the Consumer Products sector.
  • This is Reebok’s largest (disclosed) transaction.
  • This is Reebok’s 2nd transaction in Canada.
  • This is Reebok’s 2nd transaction in Quebec.

M&A Deal Summary
Date 2004-04-08
Target Reebok-CCM Hockey
Sector Consumer Products
Buyer(s) Reebok
Deal Type Add-on Acquisition
Deal Value 329M USD

Target

Reebok-CCM Hockey

Montreal, Quebec, Canada
Reebok-CCM Hockey, Inc. is a producer of hockey equipment. Brands include CCM, JOFA and Koho.

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Buyer(S) 1

Buyer

Reebok

Canton, Massachusetts, United States
Category Company
Founded 1895
Sector Apparel/Textiles
DESCRIPTION

Reebok is a producer of athletic shows and sports apparel. The Company was formed in 1895 and is based in Canton, Massachusetts.

DEAL STATS #
Overall 3 of 3
Sector (Consumer Products) 2 of 2
Type (Add-on Acquisition) 3 of 3
State (Quebec) 2 of 2
Country (Canada) 2 of 2
Year (2004) 2 of 2
Size (of disclosed) 1 of 3
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2004-04-08 The Hockey

Montreal, Quebec, Canada

The Hockey Co. is a designer, manufacturer and marketer of hockey equipment and related apparel. Its primary brands, CCM, Jofa and Koho are among the most widely recognized brands in the hockey industry. The company?s products are sold in 45 countries.

Buy $204M
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2010-01-15 Reebok International - Above The Rim Brand

Canton, Massachusetts, United States

Above The Rim Brand, with its rich heritage in the urban basketball market, to seize opportunities for the brand in the U.S. and across the globe. Above The Rim Brand the first basketball-themed apparel brand not associated with a basketball shoe. ATR has evolved to a basketball and urban brand covering product categories including footwear, apparel and accessories.

Sell -
Mergr

Product

Company

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