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  5. Recom Acquires Firefly Buys

M&A Deal Summary

Recom Acquires Firefly Buys

On February 7, 2023, Recom acquired business services company Firefly Buys

Acquisition Highlights
  • This is Recom’s 1st transaction in the Business Services sector.
  • This is Recom’s 2nd transaction in the United States.
  • This is Recom’s 1st transaction in Georgia.

M&A Deal Summary
Date 2023-02-07
Target Firefly Buys
Sector Business Services
Buyer(s) Recom
Deal Type Add-on Acquisition

Target

Firefly Buys

Buford, Georgia, United States
Firefly Buys is a full-service e-commerce accelerator and one of the largest North American Amazon sellers. The Company partners with brands to provide end-to-end supply chain management, listing optimization, and a proven formula for increasing product visibility and sales on Amazon. Firefly Buys was formed in 2006 and is based in Buford, Georgia.

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Buyer(S) 1

Buyer

Recom

Deerfield Beach, Florida, United States
Category Company
Founded 2013
Sector Retail
DESCRIPTION

Recom is a full-service Amazon agency that helps global brands optimize their presence and sell their products on the world’s leading e-commerce marketplace. Recom was founded in 2013 and is based in Deerfield Beach, Florida.

DEAL STATS #
Overall 2 of 2
Sector: Business Services M&A 1 of 1
Type: Add-on Acquisition M&A Deals 2 of 2
State: Georgia M&A 1 of 1
Country: United States M&A 2 of 2
Year: 2023 M&A 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-03-17 Vitamin Discount Center

Tampa, Florida, United States

Vitamin Discount Center is a technology-enabled seller servicing the nutraceutical and beauty verticals. Vitamin Discount Center has remained committed to improving the health of its customers by providing industry-leading products in the vitamins, supplements, and health & beauty categories through e-commerce marketplaces. Vitamin Discount Center was founded in 1998 and is based in Tampa, Florida.

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