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  6. RapidFire Acquires IGA Worldwide

M&A Deal Summary

RapidFire Acquires IGA Worldwide

On May 27, 2014, RapidFire acquired marketing company IGA Worldwide

Acquisition Highlights
  • This is RapidFire’s 1st transaction in the Marketing sector.
  • This is RapidFire’s 1st transaction in the United States.
  • This is RapidFire’s 1st transaction in New York.

M&A Deal Summary
Date 2014-05-27
Target IGA Worldwide
Sector Marketing
Buyer(s) RapidFire
Deal Type Add-on Acquisition

Target

IGA Worldwide

New York, New York, United States
IGA Worldwide provides in-game advertising solutions, helping brands to achieve measurable results through its proprietary ad serving network. IGA enables advertisers to target millions of engaged consumers across a broad range of game platforms, titles, and genres. IGA Worldwide is based in New York City.

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Buyer(S) 1

Buyer

RapidFire

Vancouver, British Columbia, Canada
Category Company
Sector Marketing
DESCRIPTION

RapidFire operates an in-game advertising network, which allows placing real-time and geo-targeted advertisements inside of video games. RapidFire is based in Vancouver, British Columbia.

DEAL STATS #
Overall 1 of 1
Sector: Marketing M&A 1 of 1
Type: Add-on Acquisition M&A Deals 1 of 1
State: New York M&A 1 of 1
Country: United States M&A 1 of 1
Year: 2014 M&A 1 of 1
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