Add-on Acquisition • Internet Software and Services

QVC Acquires Oodle

On December 5, 2012, QVC acquired internet software and services company Oodle

Acquisition Context

This is QVC’s 1st transaction in the Internet Software and Services sector.
This is QVC’s 2nd transaction in the United States.
This is QVC’s 1st transaction in California.

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M&A Deal Summary
Date	December 5, 2012
Target	Oodle
Sector	Internet Software and Services
Buyer(s)	QVC
Deal Type	Add-on Acquisition

Target Company

Oodle

San Mateo, California, United States

Oodle, Inc. provides consumers with a friendly local marketplace to buy, sell and trade by using the power of social media, Oodle is reinventing online classifieds.

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Buyer Overview 1

Buyer

QVC

West Chester, Pennsylvania, United States

Category	Company
Founded	1986
Sector	Retail
Employees	17,300

DESCRIPTION

QVC, Inc. provides of video and ecommerce retailer, offering a curated collection of desirable brands to millions of customers around the globe each day through broadcast, Internet, and mobile sales platforms.

Deal Context for Buyer	#
Overall	2 of 2
Sector: Internet Software and Services	1 of 1
Type: Add-on Acquisition	2 of 2
State: California	1 of 1
Country: United States	2 of 2
Year: 2012	2 of 2

PREVIOUS DEAL

DATE	TARGET	DEAL TYPE	VALUE
2012-02-23	Send the Trend New York, New York, United States Send the Trend, Inc. is a e-commerce site that brings personalization to the world of fashion accessories.	Buy	-

DATE

TARGET

DEAL TYPE

VALUE

2012-02-23

Send the Trend

New York, New York, United States

Send the Trend, Inc. is a e-commerce site that brings personalization to the world of fashion accessories.

Buy

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