M&A Deal Summary

PureCars Acquires AutoSigma

On August 9, 2022, PureCars acquired marketing company AutoSigma

Acquisition Highlights
  • This is PureCars’ 1st transaction in the Marketing sector.
  • This is PureCars’ 2nd transaction in the United States.
  • This is PureCars’ 1st transaction in Pennsylvania.

M&A Deal Summary
Date 2022-08-09
Target AutoSigma
Sector Marketing
Buyer(s) PureCars
Deal Type Add-on Acquisition

Target

AutoSigma

Kutztown, Pennsylvania, United States
AutoSigma is a digital asset management platform that saves time and reduces the manual effort required to prepare dealer advertising assets, eliminates costly errors ensuring consistency and accuracy in dealer advertising. AutoSigma is based in Kutztown, Pennsylvania.

Search 201,157 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try For Free 7-Day Free Trial

Buyer(S) 1

Buyer

PureCars

Atlanta, Georgia, United States
Category Company
Founded 2007
Sector Marketing
DESCRIPTION

PureCars is an operator of the digital advertising platform for the automotive industry. PureCars unlocks dealerships full sales potential with data-driven, multi-channel technology solutions and expert digital strategy teams. By utilizing its extensive data library and proprietary technology, PureCars’ marketing automation and business intelligence solutions enable dealers to capture more customers, optimize spend efficiency and maximize profitability. PureCars was founded in 2007 and is based in Atlanta, Georgia.

DEAL STATS #
Overall 2 of 3
Sector (Marketing) 1 of 1
Type (Add-on Acquisition) 2 of 3
State (Pennsylvania) 1 of 1
Country (United States) 2 of 3
Year (2022) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2021-07-12 truPayments

Cincinnati, Ohio, United States

truPayments is a financial technology company with deep roots in eCommerce and Automotive Industry, providing digital retailing solutions to automotive, powersports, and RV dealerships, as well as lending institutions. truPayments was founded in 2018 and is based in Cincinnati, Ohio.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2023-01-11 AutoMiner

Port Orange, Florida, United States

AutoMiner is a data management platform that provides clean customer data with managed marketing services designed exclusively for dealers. AutoMiner ensures the secure storage and delivery of all data. AutoMiner is based in Port Orange, Florida.

Buy -
Mergr

Product

Company

Legal