Add-on Acquisition • Internet Software and Services

PulsePoint Acquires Top-Colleges.com

On June 24, 2008, PulsePoint acquired internet software and services company Top-Colleges.com

Acquisition Context

This is PulsePoint’s 1st transaction in the Internet Software and Services sector.
This is PulsePoint’s 1st transaction in the United States.
This is PulsePoint’s 1st transaction in Utah.

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M&A Deal Summary
Date	June 24, 2008
Target	Top-Colleges.com
Sector	Internet Software and Services
Buyer(s)	PulsePoint
Deal Type	Add-on Acquisition
Advisor(s)	Arbor Advisors (Financial)

Target Company

Top-Colleges.com

Salt Lake City, Utah, United States

Top-Colleges.com is an Internet resource matching potential students with schools and colleges based on course of study and location. With a rapidly growing base of schools, colleges and universities and over 200,000 unique visitors per month, Top-Colleges.com is a premier online college resource. The Top-Colleges monthly newsletter features the latest news and commentary on today's fastest-growing career fields. Top-Colleges was formerly owned and operated by AffiliateCrew, a specialized Internet marketing company which focuses on direct response advertising and affiliate marketing to promote sales and lead generation.

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Buyer Overview 1

Buyer

PulsePoint

New York, New York, United States

Category	Company
Founded	2001
Sector	Internet Software and Services

DESCRIPTION

PulsePoint is a cloud based technology company using real-time data to unlock and activate health insights. PulsePoint was established in 2001 and is based in New York City.

Deal Context for Buyer	#
Overall	1 of 1
Sector: Internet Software and Services	1 of 1
Type: Add-on Acquisition	1 of 1
State: Utah	1 of 1
Country: United States	1 of 1
Year: 2008	1 of 1

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