M&A Deal Summary

Publicis Groupe Acquires Practia

On March 30, 2023, Publicis Groupe acquired information technology company Practia

Acquisition Highlights
  • This is Publicis Groupe’s 5th transaction in the Information Technology sector.
  • This is Publicis Groupe’s 1st transaction in Argentina.

M&A Deal Summary
Date 2023-03-30
Target Practia
Sector Information Technology
Buyer(s) Publicis Groupe
Deal Type Add-on Acquisition

Target

Practia

Buenos Aires, Argentina
Practia is an independent technology companies and provider of digital business transformation services. Practia was founded in 1995 and is based in Buenos Aires, Argentina.

Search 200,500 Deals Now

SEARCH BY

  • Buyer Type (PE or Strategic)
  • Deal Size ($10M to $10B+)
  • Sector (60 Sectors)
  • Deal Type
  • Geography
  • & More

Try For Free 7-Day Free Trial

Buyer(S) 1

Buyer

Publicis Groupe

Paris, France
Category Company
Founded 1926
Sector Marketing
Employees101,642
Revenue 14.8B EUR (2023)
DESCRIPTION

Publicis Groupe is a global advertising and communications firm. Publicis operates in approximately 200 cities located in 104 countries, on five continents. Its primary markets are the U.S., Europe, and the Asia Pacific region. Publicis Groupe was founded in 1926 and is based in Paris, France.

DEAL STATS #
Overall 30 of 33
Sector (Information Technology) 5 of 6
Type (Add-on Acquisition) 24 of 27
Country (Argentina) 1 of 1
Year (2023) 1 of 1
PREVIOUS DEAL
DATE TARGET DEAL TYPE VALUE
2022-05-03 Profitero

Boston, Massachusetts, United States

Profitero is a SaaS global eCommerce intelligence platform helping brands accelerate commerce sales and profitability. Profitero’s technology monitors 70 million products daily, across 4,000 brands, 700 retailers, and 50 countries, helping brands optimize search placement, product content pricing, stock availability, reviews, and more. Profitero was launched in 2010 and is headquartered in Boston, Massachusetts.

Buy -
FOLLOWING DEAL
DATE TARGET DEAL TYPE VALUE
2024-03-12 Spinnaker SCA

Denver, Colorado, United States

Spinnaker SCA designs and builds agile supply chains for brands across Consumer Staples, high-tech, Industrial Manufacturing, Retail & Apparel, Medical Devices, and Distribution Industries. Spinnaker SCA was founded in 2002 and is based in Denver, Colorado.

Buy -
Mergr

Product

Company

Legal