M&A Deal Summary |
|
|---|---|
| Date | 2011-07-25 |
| Target | LEVEL Studios |
| Sector | Marketing |
| Buyer(s) | Publicis Groupe |
| Sellers(s) | Rosetta |
| Deal Type | Divestiture |
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| Category | Company |
|---|---|
| Founded | 1926 |
| Sector | Marketing |
| Employees | 111,850 |
| Revenue | 16.0B EUR (2024) |
Publicis Groupe is an advertising and communications firm. Publicis operates in approximately 200 cities located in 104 countries, on five continents. Its primary markets are the U.S., Europe, and the Asia Pacific region. Publicis Groupe was founded in 1926 and is based in Paris, France.
| DEAL STATS | # |
|---|---|
| Overall | 4 of 38 |
| Sector: Marketing M&A | 3 of 20 |
| Type: Divestiture M&A Deals | 2 of 5 |
| State: California M&A | 1 of 3 |
| Country: United States M&A | 4 of 19 |
| Year: 2011 M&A | 2 of 2 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2011-07-25 |
Rosetta
Hamilton, New Jersey, United States Rosetta LLC is a marketing services firm that develops, implements and optimizes personalized marketing solutions using an analytical, data-driven approach. |
Buy | $575M |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2012-07-05 |
Bartle Bogle Hegarty
London, United Kingdom Bartle Bogle Hegarty Ltd. is a advertising agency. |
Buy | - |
Rosetta LLC is a marketing services firm that develops, implements and optimizes personalized marketing solutions using an analytical, data-driven approach.
| DEAL STATS | # |
|---|---|
| Overall | 1 of 1 |
| Sector: Marketing M&A | 1 of 1 |
| Type: Divestiture M&A Deals | 1 of 1 |
| State: California M&A | 1 of 1 |
| Country: United States M&A | 1 of 1 |
| Year: 2011 M&A | 1 of 1 |
| DATE | TARGET | DEAL TYPE | VALUE |
|---|---|---|---|
| 2010-09-20 |
LEVEL Studios
San Luis Obispo, California, United States LEVEL Studios, Inc. is a digital marketing and technology services agency. |
Buy | - |
