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Add-on Acquisition • Automotive

Proton Marketing Sdn. Bhd. Acquires HICOM-Potenza Sports Cars Sdn Bhd.

On October 8, 2012, Proton Marketing Sdn. Bhd. acquired automotive company HICOM-Potenza Sports Cars Sdn Bhd.

Acquisition Context
  • This is Proton Marketing Sdn. Bhd.’s 1st transaction in the Automotive sector.
  • This is Proton Marketing Sdn. Bhd.’s 1st transaction in Malaysia.

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M&A Deal Summary
Date October 8, 2012
Target HICOM-Potenza Sports Cars Sdn Bhd.
Sector Automotive
Buyer(s) Proton Marketing Sdn. Bhd.
Deal Type Add-on Acquisition

Target Company

HICOM-Potenza Sports Cars Sdn Bhd.

Shah Alam, Malaysia
HICOM-Potenza Sports Cars Sdn Bhd is a manufacturer and supplier of sports cars.
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Buyer Overview 1

Buyer

Proton Marketing Sdn. Bhd.

Malaysia
Category Company
Sector Distribution
DESCRIPTION

Proton Marketing Sdn. Bhd. is a distributor and seller of motor vehicles and related products.

Deal Context for Buyer #
Overall 1 of 1
Sector: Automotive 1 of 1
Type: Add-on Acquisition 1 of 1
Country: Malaysia 1 of 1
Year: 2012 1 of 1

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